Kim Payne Email & Phone Number

Ann Arbor, Mi, Us

Ann Arbor, Mi, Us

Northville, Mi, Us

I lead a creative team of marketers that build, distribute, and amplify content to drive demand and awareness of our brands through partners and system integrators. I am responsible for developing and executing the content strategy and pipeline development for a SAAS workforce management solution.

Ann Arbor, Mi, Us

Working closely with product marketing and sales, I was responsible for developing and executing compelling campaigns that told the story of ProQuest’s product offerings.

Toronto, On, Ca

I managed marketing campaigns and programs designed to build and maintain customer loyalty, drive engagement and advocate customer stories. I was responsible for driving engagement and leads in key territories, and build brand awareness through strategic marketing programs that showcase our value proposition. In addition, I managed content for social media, email and other marketing materials.

Toronto, On, Ca

At Thomson Reuters Healthcare, I managed the development and execution of external marketing programs, using marketing strategy to effectively create new leads, support pipeline development, and support renewal activities. I also planned, developed and guided the marketing efforts for product and service updates and new introductions. In addition, I managed web seminar production, generated market intelligence and collaborated with the marketing operations team to execute programs and ensure value propositions were properly executed in marketing materials.

Seattle, Wa, Us

In this role, I planned and developed programs, agendas, budgets, and services in conjunction with department goals and objectives to drive sales. I performed product and sales trainings for Salesforce.com, developed marketing strategies, and managed daily operations for the CRM implementation project. I generated custom presentations and marketing materials to target key customers. I performed competitive analysis, planned and executed sales and management meetings, trainings and focus groups. Finally, I managed production, receipt and distribution of marketing collateral to key sales consultants and customers.