Category Sales Manager
CurrentDevelops and implements key category initiatives and strategies. Manages vendor funding to maximize sales and profitability. Develops and manages the AWG Brands assortment including product development to drive category sales and achieve targeted profitability. Responsible for overseeing input of all file maintenance is timely and accurate. Develop and maintain complete product and category knowledge. Conduct regular category reviews to maximize category assortment and set category strategies. Develop sales growth programs that allows market flexibility. Responsible for managing event schedules and promotions. Communicates and interacts with all cross functional departments. Responsible for all vendor programs, allowances, performance funds, incentive funds, marketing funds, direct plant ship options and maintaining efficiency programs to gain a competitive advantage in our markets. Work with Corporate Promotions Planner and Sales Coordinators in each division to implement sales programs, communicating category and consumer trends. Visit key markets regularly to stay informed of competitive and market trends. Create joint business plans and conduct quarterly business reviews.