I'm deeply entrenched at the intersection of music, gaming, entertainment, and emerging technology, with over 15 years of experience shaping the industry's landscape by building engaged fandoms, loyal users, and vibrant communities. My journey has involved directing global marketing initiatives for superstar artists, talented creators, CPG brands, game publishers and pioneering blockchain projects that are fan-focused and community-driven. My expertise lies in devising strategies and GTM plans that integrate Web3, blockchain, and the latest technologies, enhancing brand, artist and creator revenues and broadening their global resonance.I pride myself on forging harmonious partnerships and connecting the dots by navigating the complexities of this dynamic industry as a trusted advisor and analytic leader. I am also a requested panel speaker at leading music and blockchain conferences, including NFT Paris, NFT-NYC, Music Tectonics, and more, where I share my insights on the future of fandom, music, Web3, gaming, and community engagement.Practitioner of high vibes! Specialties: GTM, Web3 Gaming, Artist and Label Relations, Fan Engagement, SAAS, Direct-to-Fan Commerce, NFT Projects, Token Launches, Social Media Strategy, Influencer Relations, Brand Development and Positioning, IP Extension, Growth Strategy, Metaverse Integration, Music Royalties, E-Commerce, Streaming, Digital Marketing, SEO Optimization, Analytics, and Startup Dynamics.
Listed skills include Digital Strategy, Social Media Marketing, E Commerce, Digital Marketing, and 44 others.