Kimberly Swank

Kimberly Swank Email and Phone Number

Marketing Manager | Event Manager | Insights & Market Research Manager @ Intel Corporation
(408) 765-8080
Kimberly Swank's Location
Beaverton, Oregon, United States, United States
About Kimberly Swank

Senior marketing professional with 15+ years of experience who specializes in strategy development, go-to-market plans, creative and messaging development, communications, and evaluating marketing effectiveness.ACCOMPLISHMENTS•During my tenure as Communications Manager for the Intel partner program exceeded KPIs with 50% open rate and 7% click through rate on newsletters, >300k blog views, and 3k podcast downloads in 2021.•In 2020 managed Intel’s first competitive press event at CES that exceeded expectations with 20+ articles published highlighting Intel’s key competitive messages prior to the competitions press event. •As Campaign Manager on Intel’s first US Small Business Campaign in 2018, created the full go-to-market plan with 5 partners that surpassed campaign KPIs with 75,000 incremental unit sales.•In 2017 developed the first partner marketing pilot with CDW in 2017 that exceeded campaign targets with $3,400,000 in incremental revenue and a 24x ROI.•As the Keynote Manager for the GM & VP of Intel’s Client Computing group, managed the 2016 keynote for Intel’s Sales and Marketing Conference, which was the highest rated keynote of that conference with a 4.8 (out of 5) satisfaction score. •Due to my advertising research in 2010, was part of the team recognized with Intel’s highest award, the Intel Achievement Award for the Sponsors for Tomorrow advertising campaign. CORE COMPETENCIES Problem Solver | Flexible | Analytical | Detail Oriented | Team Collaboration | Influence | ResearchProject Management | Writing | Event Management | Executive Communication | MarketingDecision Making | Storytelling | Vendor Management | Campaign Management | Cross Functional Collaboration | Budget Management | Critical Thinking | Conflict Resolution | Stakeholder ManagementLEADERSHIP PRINCIPLESDeliver Results | Customer Obsession | Earn Trust | Learn | Take Ownership

Kimberly Swank's Current Company Details
Intel Corporation

Intel Corporation

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Marketing Manager | Event Manager | Insights & Market Research Manager
(408) 765-8080
Website:
intel.com
Employees:
10
Kimberly Swank Work Experience Details
  • Intel Corporation
    Global Sponsor Relationship Mananger
    Intel Corporation May 2023 - Present
    Santa Clara, California, Us
  • Intel Corporation
    Partner Programs Manager - Communications And Marketplace
    Intel Corporation Jan 2021 - Jun 2022
    Santa Clara, California, Us
    Communications 70% | Demand Generation 20% | Webinars 10%Responsible for Intel’s Partner Marketing program, Intel Partner Alliance, communications to both current and prospective customers as well as marketing programs through Intel’s Solutions Marketplace for current program members.
  • Intel Corporation
    Event Manager - Tech Leadership Marketing
    Intel Corporation Jun 2019 - Dec 2020
    Santa Clara, California, Us
    Program Management 60% | Design 30% | Thought Leadership 10%Responsible for events within the Tech Leadership marketing team including Intel led events such as Performance Workshops as well as sponsored events such as RealTime Conference. This included managing all event workstreams, working closely with PR, Business Units, and external agencies, ensuring timelines are met, and ultimately event execution.
  • Intel Corporation
    Campaign Manager - B2B Segment
    Intel Corporation May 2017 - May 2019
    Santa Clara, California, Us
    Campaign Management 60% |Partner Marketing 30% | Influencer Marketing 10%Responsible for full go to market plans for multiple segments including input/influence to strategy briefs, producing localized segment plans with KPIs, objectives, strategy, audience, budget, campaign messaging & creative, and ultimately full project management through to final reporting.
  • Intel Corporation
    Keynote Manager
    Intel Corporation Aug 2015 - Apr 2017
    Santa Clara, California, Us
    Project Management 70% | Cross Functional Alignment 20% | Competitive Analysis 10%As the keynote manager, responsible for creating keynotes for Client Computing Group GM & SVP. Duties included developing an impactful keynote presentation by creating the story/message for each keynote, working with business unit stakeholders to gather content & messaging, working with demo teams to develop the right demos, managing agencies to develop videos, and finally with production and graphics support to bring the keynote to life.
  • Intel Corporation
    Market Research Manager
    Intel Corporation Sep 2005 - Aug 2015
    Santa Clara, California, Us
    Reports & Analysis 40% | Methodology Design 40% | Stakeholder Management 20%Managed the Global Retail & Partner Insights team, managing 3 direct reports and $7M annual research budget. In addition to management, responsible for custom research projects from design through analysis & recommendations for creative, media, and retail teams within the Global Marketing Communications group.

Kimberly Swank Education Details

  • The University Of Georgia
    The University Of Georgia
    Market Research
  • California Polytechnic State University-San Luis Obispo
    California Polytechnic State University-San Luis Obispo
    Business Administration With Concentration In Marketing

Frequently Asked Questions about Kimberly Swank

What company does Kimberly Swank work for?

Kimberly Swank works for Intel Corporation

What is Kimberly Swank's role at the current company?

Kimberly Swank's current role is Marketing Manager | Event Manager | Insights & Market Research Manager.

What schools did Kimberly Swank attend?

Kimberly Swank attended The University Of Georgia, California Polytechnic State University-San Luis Obispo.

Who are Kimberly Swank's colleagues?

Kimberly Swank's colleagues are Kapilan Maheswaran, Sravanthi Pedireddi, Orit Ben Gera-Ron, Daisy Lee, Se-Hoon Lee, Hal Turman, Kazi Hridoy.

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