Kimberlyn Simpson Smith Email & Phone Number

• Strategic and operational partner to Design and Marketing leadership, including the VP of Marketing and Creative Brand Director, by managing design resources, project intake, and by partnering with Marketing.
• Main contact between Design and Marketing, facilitating scope, timeline expectations, resourcing, and prioritization.
• Operational partner to the VP of Marketing and by extension Marketing Leadership, helping to manage quarterly and annual roadmaps, OKR development, and project management efficiency.
• Strong collaborator and communicator across multiple departments in order to achieve effective outcomes including synchronizing marketing launch with product launch in Germany, building cross-department operational.

Seattle, Washington, United States

• Defines and optimizes operational excellence across US and Asia Experience Design teams including UX Research and Content Design, Engineering, and Product teams.
• Manages design sprints from grooming, scoping, execution, delivery, and retrospects.
• Collaborates with design leads to forecast design resources.
• Leading UX Research operations, including tool management and process, prioritization, and recruitment optimization.

Greater Seattle Area

• Manages multiple, marketing projects and campaigns by defining and executing scope, providing detailed workback plans, and identifying dependencies, and ensuring effective communication between cross-functional teams..
• Strategic marketing partner to stakeholders and product teams on multiple integrated marketing campaigns with tactics including website development, paid media, owned social channels, CRM tactics, print, and video.
• Collaborative leader on multiple lines of business by forecasting key business initiatives, planning and resourcing for multiple, cross-channel tactics, and being a peer-mentor for more junior staff.
• Solution-oriented with knowledge and expertise at finding creative solutions to complex problems and translating them to stakeholders, internal teams, and external vendors.
• Effective at communicating strategies, key business goals and objectives, and progress to both stakeholders and internal cross-functional teams.

Greater Seattle Area

• I serve within an independent capacity in establishing and executing scope, maintaining budget, and delivering meticulous assessment of any changes or additional requirements needed. I also oversee all aspects of.
• Successful in the facilitation and maintenance of multiple concurrent digital marketing projects for Microsoft while operating within quarterly budgets of roughly $500,000.
• Deliver unparalleled assistance in translating client vision with project teams while also partnering with international teams on execution and required deliverables.
• Secure a 50% year over year increase in the number of clients and a 302% increase in total number of projects as well as total billable work.
• Effective in establishing ongoing parameters and defining project processes that have subsequently been utilized by all new Project Managers that work on this program.
• Honored through a fast track promotion to oversee team resourcing while also training and developing three Senior Project Managers and two Associate Project Managers.

Seattle, Washington

• Successfully manage multiple concurrent digital marketing projects for Microsoft and acts as the day to day client contact
• Manages project teams and coordinates with international teams on execution and required deliverables
• Executes scope, manages budget, and determines any changes or additional requirements needed

Greater Seattle Area

• I orchestrated all aspects of project timelines for each T-Mobile loyalty and retention campaign, perpetually ensuring quality work and timely execution within budget. The following are selected contributions:
• Demonstrated keen oversight in the execution and careful consideration of forecast budgets, scope of work, project requirements, and technical consideration for multiple, concurrent projects.
• Collaborated with and mobilized the account team in the translation of client needs and objectives while simultaneously facilitating a successful hand-off to an international development team.

Greater Seattle Area

• I oversaw and facilitated all facets of digital marketing campaigns in collaboration with company executives, internal product managers, developers, and external creative agencies. The following are selected.
• Critical in establishing email marketing timelines and execution cadences, as well as in the facilitation of timelines for all creative deliverables.
• Consistently secured final creative approval from key internal stakeholders, subsequently communicating the final direction to internal and external production teams.

Greater Minneapolis-St. Paul Area

• I coordinated roughly 30 weekly and ad-hoc projects, including the effectuation and execution of timelines, site maintenance, risk-assessment, and issue resolution. I also partnered with various department leads.
• Adept in the execution and facilitation of daily operations for each department, meticulous in analyzing workflow, establishing priorities, maintaining standards, and establishing deadlines.
• Orchestrated and maintained promotional activities in partnership with developers, production managers, and the legal team to successfully market weekly product deals.

Greater Minneapolis-St. Paul Area

• I directed operations for a team of three claims adjusters on all aspects of a $10M class action suit. The following are selected contributions:
• Played a key role in the execution of detailed bill reviews to facilitate the implementation of sound litigation maintenance and expense control.
• Consistently accurate and expeditious in the verification and analysis of data used to settle claims, ensuring that each claim was valid and that settlements were compliant with company practices and procedures.

Greater Minneapolis-St. Paul Area

• I partnered and collaborated with vendors and suppliers to deliver perpetual effectiveness of quarterly and ad-hoc direct mail campaigns, including directing, motivating, and monitoring the mobilization of a campaign.
• Meticulous in the preparation of budgets and submission of estimates of nearly $1,000,000 or more in quarterly program costs as part of the campaign plan development.
• Successful in overseeing and analyzing sales results to determine the cost effectiveness of promotional campaigns, transitioning those insights into revised campaign objectives based on consumer patterns.

Bachelor Of Arts, Advertising And Public Relations

Pseo

Completed my Senior year of high school at Concordia University through the Minnesota program PSEO: Post-Secondary Enrollment Options.