Miles Technologies is a global managed service provider offering IT Services, Software Development, Digital Marketing, and Website & Graphic Design.Develop Marketing Strategies for Miles Technologies and our clients. Strategies are inclusive of defined target audiences, persona profiles, industry and market research, and competitive analysis.Oversee the execution of tactical initiatives ranging from website migrations to daily management of pay-per-click campaigns. Ensure all initiatives are aligned with core strategy and goals, and are producing desired results with ROI.Hire, train, and mentor staff in a matrix environment while directly managing a team of content creators. Advance the organizational structure, processes, and use of technologies across the marketing division to achieve greater efficiencies and fuel growth.

Development and management of Marketing Strategies for clients of Miles Technologies. Manage client relationships.Develop a comprehensive strategy based on client's goals and target audience(s). Determine messaging and proper channels for message delivery. Construct a marketing plan, using an array of tactics, to achieve goals.Oversee the implementation and execution of tactics including, but not limited to, SEO, SEM, PPC, content/inbound marketing, email marketing, social media marketing, CRO, reporting and analysis, messaging and branding.

Responsible for the tactical execution of digital marketing strategies, including initiatives such as SEO, PPC, content/inbound marketing, email marketing, social media marketing, and more, and the reporting and analysis of results, in effort to drive growth and digital engagement for our clients.

Development: Conceive and implement tactical plans for international brand expansion. Seek and build new business partnerships. Secure additional funding, revenue, and recognition via sponsorship opportunities.Operations: Contract creation, negotiation, and execution. Schedule calendar of events, define event timelines, coordination of additional special events and charitable initiatives. Forecasting and management of budgets. Direct and activate marketing initiatives including brand and sponsor integration. Oversee all stages of event planning and implementation, leading cooperative efforts to maximize reach. Work with television production crews and cable networks for needs related to broadcast.Publicity: Write and distribute press releases, media advisories, by-lined articles and other public-facing materials. Manage internal communications as well as the licensee and partner network and Board of Directors. Online and social network integration of PR campaigns. Pitch niche, local, and mainstream media and provide feed of photography and video clips. On-site event media management and support. Media monitoring and analysis.