Connie Kim Email & Phone Number

California, United States

San Francisco, California, Us

San Francisco, California, Us

Santa Ana, Ca, Us

- Reporting into the CEO, lead day-to-day activities of the marketing and creative team to ensure that all marketing activities are aligned with overarching vision and company objectives- Develop, maintain, and execute marketing calendar and long-term strategic marketing plans consistent with the business unit and corporate goals- Guide internal and outsourced creative, digital, social, PR, partnerships, and event teams to ensure brand consistency across all in-store, digital, and social touchpoints- Ideate, evaluate and develop new products in conjunction with R&D. Provide consumer insights and lead market research as it relates to new product innovation and brand initiatives- Provide project management, timeline development and cross-functional team leadership in development of new products. Facilitate cross-functional communication on project status. Collaborate with operations and R&D to ensure successful go-to-market execution and monitor new item sales performance and course corrections- Conduct continuous analysis of competitive environment and consumer trends to understand how the brand is positioned in the market- Manage feedback from stakeholders, adeptly resolve conflict, adapt to curveballs, and remain open-minded to diverse opinions in order to build relationships and cultivate winning solutions for the brand

Santa Ana, Ca, Us

- Managed multiple projects from ideation to execution through identifying key milestones, delegating tasks, and providing clear communication on project updates between departments- Collaborated with freelance designers and creative agencies to produce all print and digital assets, including in-store POP, packaging, e-blasts, video content, and promotional materials- Developed monthly marketing communications to ensure that all departments were aligned and aware of key details regarding upcoming marketing initiatives- Collaborated with R&D, Supply Chain, Training and Operations teams to manage timelines and ensure company was aligned for success

Santa Ana, Ca, Us

- Coordinated all projects and activities with marketing agency and designers through collecting and organizing feedback from key brand stakeholders and providing clear direction in timely manner- Fostered relationships and negotiated with print partners to secure best quality, service, and pricing for brand- Developed P.O. forms and internal project management tools to maximize efficiencies and to ensure all project details, expectations, and deadlines were clearly communicated and met.

- Cultivated relationships with sponsors to secure funding for the 2014 American Planning Association Conference- Supported executive management during formation of new business venture

- Served as primary contact with international business partners and banks- Updated and translated company information to increase attractiveness to potential international clients