Kim Torres Email & Phone Number

New York, Ny, Us

New York, Ny, Us

Took the time to focus on my overall health and realign myself with my passions such as Mixology.

Mountain View, California, Us

-Pioneered and executed visionary, holistic user experiences, applying strategic insight to craft designs aligned with user needs, business objectives, and technological constraints seamlessly across web and mobile platforms within QuickBooks Payments.-Crafted a comprehensive two-year product vision for QuickBooks Payments' management tools with an emphasis on promoting transparency, trust, and control for small businesses using the product. -Partnered with cross-functional teams to address top customer friction points that simplify how customers managed their QuickBooks accounts and money. -Supervised and facilitated design thinking sessions to foster a culture of innovation and generate creative solutions, leading to an increase in the number of new product ideas generated by the team.-Co-created and conducted research plans with PM and Marketing to understand our customers and validate the viability of concepts, the usability of solutions, and the behavioral impact of intended workflow improvements.

Lawrenceville, New Jersey, Us

-Spearheaded design to support multiple product launches for the platform's B2B invoicing and collections management tool that increased total payments processed by 90%. -Collaborated with a UX engineer to develop an innovative and cohesive design system, Aureus, which improved product usability and established a strong brand identity.-Partnered with engineering, product, and business stakeholders to implement user-centric product strategies and direction. -Facilitated productive design reviews with internal stakeholders, resulting in the successful resolution of complex design challenges and an overall improvement of product functionality-Implemented a user-centered design process, including rapid prototyping and iterative testing, which resulted in a 50% reduction in development time and cost while maintaining high-quality standards.

Philadelphia, Pennsylvania, Us

Contributed to the design vision and strategy for an educational game that guided companies to understand diversity and inclusion to implement in their teams.

• Managed digital projects including HTML5 banners for clients like L’Oreal, Microsoft, and Oppenheimer. • Collaborated with both the creative and technology team to ensure that all necessary assets were delivered to develop user-friendly and interactive campaigns. Projects:Microsoft Back to School Fall 2018 L’Oreal Pure Clays Mask

New York, Ny, Us

Responsible for the coordination of commercial campaigns, promotional segments, and BTS for national and international distribution. This includes handling crew and gear bookings, preparing call sheets, and job wraps - as well as any legal and administrative requirements.Managed assets and workflow for multiple projects from creative concept through to deliverables including edit, VFX, color and sound supervision.

Columbus, Oh, Us

Creative Production Assistant (Freelance) August 2015 - Jan 2017•Produced and assisted in the creative development of Movember's "Sexy Man of IT" calendar. • Develops and edits pitch footage for potential and existing clients.• Manages broadcast traffic and network clearance for TV spot related projects such as the Pradaxa: Red Fish commercial.Creative Production Intern June 2015- August 2015•Produced video footage for the Cyramza World Lung Cancer Day Email campaign. Assisted in concept development, collection of media assets, and art direction.•Supported Producers on large scale projects such as coordinating the 16thWorld Conference on Lung Cancer reviewing all installation specs for clientapproval, on set assistance for the ZELTIQ CoolMini photo shoot and JDRF Research shoot.• Assisted in bid processes for upcoming projects and overall pre/post-production development on and off set.•Collaborated with creatives in developing pitch footage for potential and existing clients.

Developed and presented proposals for design work for small business owners and entrepreneurs for projects ranging from website design, print design marketing materials and marketing collateral, to complete branding and identity overhauls

Assisted Director Todd Haynes in basic PA duties such as managing expenses, driving to locations and other miscellaneous.

• Published weekly newsletters to advertise the organization’s effortsto train porters, doormen, and superintendents.• Revitalized Excel records securing the Director of Education withaccurate financial and membership data.• Increased membership growth by 100% by promoting educationalworkshops and certification classes through social media and theorganization’s website

• Increased social media visibility and attracted new clienteles by utilizingall marketing tools such as social media and viral marketing.• Created distinct portfolios for each client opportunity.• Developed brand and marketing strategy that boosted fan page onFacebook by 50% and traffic into photographer’s blog.

• Built Pay it Forward Events fan page on Pinterest and Twitter , whichresulted in an increase of followers by engaging with the online communityusing SEO to find like-minded people.• Launched their first Tumblr page securing over 100 followers in a shortamount of time.

Brooklyn, New York, Us

• Produced advertising campaigns for Vogue Italia Cruise (December 2012)and Balenciaga pre Fall 2012.• Served as communication facilitator between the various elements involvedin the production on location.• Performed all tasks, on and off set, as required by photographer andproducer to their complete satisfaction.• Organized travel schedules, routes, and tickets for the production teamand their clients.

New York, Ny, Us

• Enhanced artists’ careers through strategic planning, effective timelines,and coordination of services.• A driving force behind the marketing and publicity strategy f or artists likeDJ Enferno & Outasight resulting in several successful concerts , increase offan base, and clientele opportunities.• Shaped agency’s brand value through creative implementation o f musicinto campaigns by producing digital content that delivers organ icimpressions and valuable editorial coverage.• Coordinated all aspects of event management and vendor relationshipsthrough site selection, proposal planning, and transportation/hotelreservations.• Integrated digital marketing efforts, including websites, e-m ail, socialmedia, SEO, direct mail, mobile, and online promotions.

New York, Ny, Us

• Calculated Gross Rating points and consumer trends; furthermo re,researched media opportunities to achieve high reach and frequentviewing of the company’s ads.• Increased interaction with media campaigns by negotiating with salescompanies to obtain the best rates and most appropriate media spaces inonline, broadcast and print advertising

Certificate, Digital Product Design

Certificate, Ux/Ui Mobile Design

Bachelor Of Business Administration (B.B.A.), Marketing