Kimberly Kyaw

Kimberly Kyaw Email and Phone Number

Strategic, creative, and analytical marketing leader with non-profit, consumer luxury, travel & auto experience @ WorkMoney
Kimberly Kyaw's Location
Los Angeles Metropolitan Area, United States, United States
About Kimberly Kyaw

Seasoned, creative, analytical & strategic marketing leader with progressive experience in digital marketing, content marketing, advertising, cross-channel media strategy and planning, social media, CRM (email, direct mail, database), experiential marketing, strategy and business planning. Established ability to plan, negotiate & execute multiple, complex projects within tight time frames by leading large teams of people. Proven track record of creating and launching innovative marketing programs that achieve business objectives.Recognized for innovation & excellence with industry awards including: Cannes Lion, Clio, EFFIE, OMMA award, Creative Media Award, Ad Week Media Plan of the Year, IAB MIXX awards, FWA and CommArts.Specialties: Consumer Marketing, Cross-Channel Media Strategy & Planning (Television, Digital, Print) Digital Marketing, Websites, Apps, Social Media, Management, CRM, Product Marketing, Pricing, Brand Management, Business Planning, Strategic Planning, Advertising, Creative Development, Content Production, Integrated Marketing, Multicultural Marketing, Competitive Analysis, Budget Planning/Forecasting, SEO/SEM Strategy, User Experience, Data Analytics, Agency Management, Consumer Insights, Experiential, Event Marketing

Kimberly Kyaw's Current Company Details
WorkMoney

Workmoney

View
Strategic, creative, and analytical marketing leader with non-profit, consumer luxury, travel & auto experience
Kimberly Kyaw Work Experience Details
  • Workmoney
    Vp, Brand & Growth Marketing
    Workmoney Jul 2023 - Present
    Leading a team responsible for driving continued brand growth, new member acquisition, and omni-channel integrated communications across paid and owned channels.WorkMoney is a non-profit dedicated to lowering costs and raising incomes for all Americans to make American life more affordable and American families more economically secure. We provide products, services, perks, benefits, tips, and tools to help members improve their financial lives, and we have become a trusted source of information about financial matters, economic policy, and public debates about the economy for our 6 million (and growing) members.
  • Freelance
    Marketing Consultant
    Freelance Feb 2023 - Present
  • Lindblad Expeditions
    Director, Advertising & Media Strategy
    Lindblad Expeditions Jan 2021 - Jun 2022
    New York, Ny, Us
  • Lindblad Expeditions
    Director - Digital & Crm
    Lindblad Expeditions Jun 2017 - Dec 2020
    New York, Ny, Us
  • Jaguar Land Rover North America
    Head Of Digital, Social & Crm - Jaguar & Land Rover
    Jaguar Land Rover North America Sep 2015 - May 2017
    Mahwah, New Jersey, Us
    Lead digital, social & CRM for both Jaguar & Land Rover brands. Responsible for strategic leadership, planning and execution of content, web sites, social media, CRM, SEO, paid media (SEM, display, online video, social, native advertising, audience targeting, programmatic buying, mobile, cross-screen) and the development of creative and analytics used across paid, owned and earned channels.
  • Jaguar Land Rover North America
    Manager, Land Rover Digital Marketing & Social Media
    Jaguar Land Rover North America Nov 2011 - Aug 2015
    Mahwah, New Jersey, Us
    Lead Land Rover’s digital communications with the mission of achieving brand, marketing & business objectives. Responsible for strategic leadership, planning and execution of content, web sites, social media, SEO, paid media (SEM, display, online video, social, audience targeting, programmatic buying, mobile, cross-screen), apps and the development of creative and analytics used across paid, owned and earned channels. Oversee digital efforts across events, sponsorships and PR. Serve as member of global digital thought leadership team. Manage two direct reports and agency teams of 30+ people.
  • Toyota
    Sr. Media Strategist, Digital Media & Brand Integration
    Toyota Mar 2009 - Oct 2011
    Toyota City, Aichi Prefecture, Jp
    Lead digital media strategy and planning for Toyota’s full line of vehicles managing large budget for general and multicultural markets. Develop communication goals and identify target buyer media behaviors for each product. Manage Toyota’s partnerships with leading media companies and build integrated marketing programs around key brand initiatives. Manage five agency teams totaling 50 people.Specific areas of responsibility include online display & SEM, social media, online video, mobile, gaming, product integration, and ROI measurement.
  • Toyota
    Program Manager, Engagement Marketing
    Toyota Mar 2006 - Feb 2009
    Toyota City, Aichi Prefecture, Jp
    Developed unique, authentic and engaging experiences focused on improving opinion and consideration to drive sales. Negotiated sponsorship agreements, developed activation strategy, selected agencies to execute on-site, developed creative assets and managed budget. Managed one internal associate and led an eight person agency team. Notable programs for FJ Cruiser, Tundra and Venza launches.
  • Toyota
    Product Marketing Planner
    Toyota 2003 - 2006
    Toyota City, Aichi Prefecture, Jp
    Developed marketing strategy (objectives, targeting, positioning, messaging, source of sales and key market/consumer insights) to inform communication & creative plan. Analyzed quantitative and qualitative data and identified consumer and market trends to create actionable recommendations for future product enhancements, packaging strategy, lifecycle planning & pricing.

Kimberly Kyaw Skills

Digital Marketing Digital Media Digital Strategy Integrated Marketing Marketing Strategy Advertising Media Planning Social Media Product Marketing Strategy Online Advertising Social Media Marketing Brand Development Analytics Competitive Analysis Sem Online Marketing Interactive Marketing Brand Management Product Management Relationship Marketing Sponsorship Direct Marketing Brand Awareness Marketing Communications Marketing Seo Lead Generation Market Research Mobile Advertising Web Analytics Ppc Management Event Marketing Experiential Marketing Mobile Marketing Email Marketing Interactive Advertising New Media Content Strategy Media Buying Google Analytics Marketing Research Marketing Management Creative Strategy Crm Creative Direction Strategic Planning Leadership

Kimberly Kyaw Education Details

  • Usc Marshall School Of Business
    Usc Marshall School Of Business
    Marketing & Strategy
  • Boston University
    Boston University
    Biochemistry/Molecular Biology & Psychology

Frequently Asked Questions about Kimberly Kyaw

What company does Kimberly Kyaw work for?

Kimberly Kyaw works for Workmoney

What is Kimberly Kyaw's role at the current company?

Kimberly Kyaw's current role is Strategic, creative, and analytical marketing leader with non-profit, consumer luxury, travel & auto experience.

What is Kimberly Kyaw's email address?

Kimberly Kyaw's email address is kk****@****ver.com

What is Kimberly Kyaw's direct phone number?

Kimberly Kyaw's direct phone number is +171442*****

What schools did Kimberly Kyaw attend?

Kimberly Kyaw attended Usc Marshall School Of Business, Boston University.

What skills is Kimberly Kyaw known for?

Kimberly Kyaw has skills like Digital Marketing, Digital Media, Digital Strategy, Integrated Marketing, Marketing Strategy, Advertising, Media Planning, Social Media, Product Marketing, Strategy, Online Advertising, Social Media Marketing.

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.