Kimberly Loehr Email & Phone Number

Richmond, Virginia, United States

The Virginia Press Women Foundation is a 501(c)3 corporation formed in 1992 to raise and administer funds for college scholarships. VPW Foundation is affiliated with Virginia Professional Communicators, which was founded in 1958 as Virginia Press Women and is an affiliate of the National Federation of Press Women. The annual scholarship is named in honor of Agnes Cooke of Kinsale, Va., who was a charter member of VPW and served as president from 1964 to 1966. Named VPW’s first presswoman of the year in 1966, Cooke was considered one of the “savviest journalistic observers of Virginia politics.” She was well known in the Northern Neck for columns she wrote for 25 years that chronicled everyday events in her community.

Richmond, Virginia Area

Owner/Officer 2014 - 2024, Communications Manager/Vice President, 2000 – 2014 (in-house) and 1997-2000 (freelance) Manages business development activities for family-owned and operated lightning protection design, consultation and installation firm (construction market). Developed award-winning PR strategies including, co-op advertising program and Ounce of Prevention company newsletter. Elevated company’s customer service profile and marketplace presence as the state’s leader in lightning protection. Provided AIA-registered “Lunch and Learn” CES presentations for architects and engineers to grow local specification of lightning protection. Represented company on local level as a three-term board director with the Better Business Bureau of Central Virginia from 2001 to 2009. Represented company on national level, serving as elected president of the United Lightning Protection Association and board director for the Lightning Safety Alliance. Implemented new bid procurement system to increase sales by 79%. Awarded East Coast Lightning Equipment “Sales Award” at industry conference. Obtained SWaM and WBE certification and designation for the company to increase bid procurement opportunities. Achieved “Torch Award for Marketplace Integrity” recognition with the Better Business Bureau of Central Virginia two years in a row. Miscellaneous office duties included management of company account receivables, construction bid operations and schedules, LPI-IP, UL and in-house quality assurance inspection services, customer job management/tracking and management of company social media and employee communications.

Richmond, Virginia, United States

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Maryville, Mo

Director of marketing and public relations activities for lightning protection industry and nonprofit organization. Activities include: creation, management and direction of PR activities, national initiatives, marketing materials and social media campaigns for LPI and industry trade associations. Serves as liaison for partnership groups and trade associations in conjunction with lightning risk reduction and mitigation efforts. Media relations contact and national spokesperson for industry campaigns, news and special events. Manages and directs industry PSA's, video news releases and industry, member and public PR resources. Industry copywriter, authoring monthly blog, news releases, feature articles for trade publications, video scripts, and content for brochures, catalog sheets and newsletters. Directs and manages website design, content and copy for www.lightning.org. http://spjva.com/2015/10/15/virginia-journalists-take-home-national-honors/Board member, National Lightning Safety Council: www.lightningsafetycouncil.org and the Lightning Safety Alliance (LSA) https://www.lightningsafetyalliance.org/

Richmond, Virginia Area

Self-employed as a freelance writer and marketing/PR consultant providing services for a variety of Richmond, VA clients including: Hamilton Beach/Proctor-Silex, The Virginia Department of Health (VDH), Loehr Lightning Protection Co., Eleana's (Virginia's Finest Barbecue Sauce & Products) and The Chesterfield Observer.

Glen Allen, Va

Hamilton Beach/Proctor-Silex Inc. (now Hamilton Beach Brands Inc.) Marketing Communications Specialist: 1991 - 1995 Copywriter/PR Consultant: 1995-1998 QVC/Value Vision, Company Spokesperson/Product Demonstrator: 1996-1998 Public relations coordinator for corporate and brand promotions. Developed high-profile marketing campaigns for press conferences, consumer contests, sales meetings and trade shows. Copywriter and proofreader for press releases, media alerts, brochures, catalogs, packaging, advertorials, special promotions and corporate publications. Managed media relations and organized bi-yearly media tours to strengthen media alliances and secure prominent editorial placements with large circulation media types including: Country Living, Woman’s Day, Better Homes and Gardens, Brides Magazine, Woman’s World, Paul Harvey News, Associated Press News and CNN. Conceptualized high-profile PR campaigns: Iron Men of the 90’s, Toaster Capital of the World Proclamation and Oldest Operating Appliance contest to increase brand identity and market presence for Hamilton Beach and Proctor-Silex appliances. Product spokesperson for live television on QVC and Value Vision. Provided recipe development for on-air demonstrations, prepared scripts, promotional pitches and feature/benefit statements for program hosts and sales associate product introductions.

Bachelor Of Arts (Ba), Journalism, Minor In English

Activities and Societies: Campus correspondent, "Young Virginians"​ Richmond Newsleader.Journalism Major, Minor in English Campus.

9-12

Activities and Societies: Youth Correspondent for the Richmond Newsleader, "Young Virginians" section. (Paid journalism internship.)