Marketing Assistant
Current* Supervisor the team through the annual brand planning process, including brand analysis, consumer and market data to identify trends, issues/opportunities, in order to deliver the brand reviews, shares learnings across team.* Provide fact based analytical support to identify business issues/opportunities. * Support execution of approved consumer and innovation and renovation plans, approved budgets and timelines. * Routinely perform competitive analysis, and social listening/monitoring, to keep the team informed of activity and implications.* Conduct keyword research, build keyword lists, and analyze search volume and competition to provide campaign recommendations* Collaborate with senior leadership to improve, refine and develop overall search marketing service offering.