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Kim Mackenzie is listed as Freelance Strategy Consultant | Brand Positioning & Verbal Identity | Founder Ladies Who Strategize at KM Strategy, LLC, based in Brooklyn, New York, United States. AeroLeads shows phone signal with area code 212 and a matched LinkedIn profile for Kim Mackenzie.
Kim Mackenzie previously worked as Brand Strategy Consultant at Km Strategy, Llc and Founder at Ladies Who Strategize. Kim Mackenzie holds Ma, Film, Television And Media Studies from The University Of Auckland.
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Hi, I'm Kim, a brand strategy consultant with over 15 years of experience in helping clients and agencies create compelling brand stories and voices. I work with a variety of clients directly and also partner with Pentagram on projects ranging from rebrands, brand positioning, naming, verbal identity, to messaging and copywriting.I have a strong background in leading strategy and copy departments, from larger agencies such as Ogilvy to highly regarded design and branding firms. I have unparalleled experience in tech, tech B2B, health tech, spirits (especially whiskey), fashion, and luxury. And, I’ve worked with some of the world's leading brands in these sectors, such as Apple, Cisco, VISA, Michael Kors, The Washington Post, Beam Suntory, Oatly, and Amazon. I also love building strategy communities and empowering female-identifying and non-binary strategists. In 2016 founded the Ladies Who Strategize network, which has over 2300 members and offers various online and offline events and programs. If you are interested in collaborating with me, please feel free to reach out.
Listed skills include Social Media Marketing, Content Strategy, Copywriting, Marketing Strategy, and 51 others.
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With KM Strategy I work with a project manager and, when needed, assemble teams to lead rebrands, brand positioning, naming, verbal identity, and messaging.We collaborate with many of the Fortune 100 on brand positioning, verbal identity, employer branding, and consumer research. More often than not, we’re frequently brought in to run copy focused.
I started the first slack group for women in strategy (and strategists on the whole) and went to work tapping many women I didn't know to join. 8 years later we extend far beyond slack with over 2500 members, and offline/online programming designed to build relationships between members and the help of a downright terrific lead team, and a stable of.
San Francisco, CA, US
Mixing Board is a community of brand and communications leaders that share knowledge with each other and organizations that can benefit from accessing members’ expertise, experience and mentorship.
Member of Sunday Dinner Community, a curated slack channel designed to support leaders in the marketing & creative community
London, GB
Strategy lead on Eddie Opara's very fine team for brand positioning, verbal identity, messaging, and copy projects.
London, GB
Copy director on Mozilla's new parent rebrand, created messaging, verbal identity, and more.
San Jose, CA, US
Brought in to update the campaign creative brief's for Cisco's in-house agency, The Hatch, I ended up completely reconfiguring how strategy can collaborate with creative, which resulted in not only a new briefing process but a couple excellent campaigns.
San Francisco, CA, US
Oversaw the strategy and verbal departments for the San Francisco and New York offices. Strategy and verbal services include brand positioning, verbal identity, naming, campaigns, brand architecture, nomenclature, website copy, and innovation workshops. + Managed half the departments at Character, over both bi-coastal locations+ Sourced new business leads.
New York, NY, US
In the fall of 2019 I took on an Interim Head of Strategy role to cover a maternity leave contract for the DC office. Responsibilities included overseeing the strategy and analytics team on all accounts, new biz pitching, resourcing, recruiting, mentoring, training, and running several client accounts. After 6 months, the maternity leave finished but the.
New York, New York, US
As part of NEW INC’s professional development program, Mentors from the fields of art, technology, and design donate their time to support cohort members and their projects.NEW INC's community consists of innovators, creative practitioners and technologists who are investigating how art and culture can influence the creative economy and have social impact.
Brooklyn, New York, US
Strategic lead for Theory and ASICS projects, including brand strategy, content strategy and CRM membership program design. Clients: Theory, ASICS
Ripley was a branding consultancy which helped agencies, brands, and marketers untangle strategy, specializing in luxury, tech, lifestyle, and fashion. Brands: Michael Kors, Absolut Elyx, Rolex, Tudor, JUST Water, Dow Jones
New York, NY, US
Clients: Abbott Labratories, USA Networks, new business pitches including successful Macy's holiday campaign
New York, NY, US
Clients: Humane Society, Club Wyndham, Stealth Startup, Cafè de Colombia, new business pitches
Client: GSK (GlaxoSmithKline) Oral Care Brands: ProNamel, Aquafresh, Sensodyne, Denturecare
Seattle, Washington, US
Client: National Cable & Telecommunications Association (NCTA)
Boston, Massachusetts, US
Contracted to lead strategy for rebranding launch; responsible for content playbook, and thought leadership to senior client executives. Wrote an Employee Value Proposition playbook, a strategic document which required analysis of qualitative and quantitative data.Client: Pitney Bowes
Generated record revenue, traffic, and publicity for this Video on Demand platform. Formulated strategic recommendations on social media, brand positioning, and marketing based off insights from qualitative and quantitative data. Managed marketing team of 4.
Auckland, NZ
My previous role at New Zealand Trade & Enterprise involved the use of a content marketing based strategy to market the inspiring stories of NZ businesses expanding overseas. I led the social media team, drove digital strategy, and produced video content for this government agency tasked to educate the domestic business community interested in doing.
Auckland, New Zealand, NZ
Worked for the New Zealand arm of this global television network, largely in the sports department as a production editor. Produced multi platform news bulletins, game replays, and in-house productions for mobile, web, and broadcast.
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Kim Mackenzie works for KM Strategy, LLC.
Kim Mackenzie is listed as Freelance Strategy Consultant | Brand Positioning & Verbal Identity | Founder Ladies Who Strategize at KM Strategy, LLC.
AeroLeads has found 2 phone signal(s) with area code 212 for Kim Mackenzie at KM Strategy, LLC.
Kim Mackenzie is based in Brooklyn, New York, United States while working with KM Strategy, LLC.
Kim Mackenzie has worked for Km Strategy, Llc, Ladies Who Strategize, Mixing Board, Sunday Dinner Community, and Pentagram.
You can use AeroLeads to view verified contact signals for Kim Mackenzie at KM Strategy, LLC, including work email, phone, and LinkedIn data when available.
Kim Mackenzie holds Ma, Film, Television And Media Studies from The University Of Auckland.
Kim Mackenzie is listed with skills including Social Media Marketing, Content Strategy, Copywriting, Marketing Strategy, Marketing, Social Networking, Strategy, and Creative Problem Solving.
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