Kim Madeiros Email & Phone Number

Orlando, FL, US

Reston, Virginia, US

Managed the aggregation and analysis of internal, external, and client data, generating actionable insights to optimize marketing campaign performance and efficiency.Developed and implemented processes for baseline reporting, audience analysis, and campaign optimization, improving data-driven decision-making.Collaborated closely with cross-functional teams.

I led national marketing and subscription sales of 3 magazines/books. I drove new customer acquisition on a $1M annual budget through direct mail, advertising, magazine inserts, email, and digital channels. Additionally, I managed retention and fulfillment operations. Highlights of accomplishments in this role include:~Leveraged circulation data and.

San Francisco, CA, US

With Instacart, I managed a team of 25 in-store shoppers for the grocery pickup and delivery service. I ensured a positive work environment for shoppers by developing solid relationships with store management teams. Highlights include:~Led team in achieving all store quality and speed metrics for 12+ consecutive weeks.~Designed and delivered a.

I was promoted from Manager to oversee all subscriptions, new acquisitions, and customer retention for Golfweek and Professional Artists magazines.Highlights of accomplishments in this role include:~Exceeded annual revenue targets for 8 consecutive years with an average circulation of 160K through a combination of paid and controlled subscribers..

Winter Park, Florida, US

Met business objectives and deadlines by overseeing project execution for eleven niche consumer publications and leading critical direct mail new customer acquisition plans. Ensured smooth execution of operations by creating and implementing new planning tools that drafted and analyzed direct mail plans, reports, and ordered lists. Aided in production.

Hershey, Pennsylvania, US

Directed catalog circulation planning for nine annual catalog mail drops with a total circulation of over 10 million recipients as well as ensured successful campaign management by assessing campaign effectiveness and auditing data. Optimized workflow by documenting and regularly updating data in Alterian (relational company database).~Oversaw monthly.

Mba, Business Administration And Management, General

Bsba, Marketing

Certificate, Business Metrics For Data-Driven Companies

Master Of Arts - Ma, Psychology