Kimberly Starke, Mba Email & Phone Number

Fort Collins, Co, Us

Greater Denver Area

• Developed marketing strategies to grow Business Management, Accounting and Finance Programs using data • Used data analysis to understand upcoming trends and patterns in the marketplace • Identified revenue generating leads for higher conversion rates with the use of data analysis • Created and building partnerships with organizations in business marketplace • Identified and expanding affiliate programs by identifying potential organizations/companies to partner with • Grew awareness for all programs to increase enrollment by 40% year over year • Created business relationships to be main source of professional development for partner companies • Worked with faculty to create new class offering for future marketability • Re-targeted audiences to create better leads for higher conversion rates for lead to student • Utilized various mediums with partnerships, events, sponsorships, website, digital, print for overall strategy

Fort Collins, Colorado Area

• Building relationships with 16 employer partners and potential partners of the College of Business.• Created and implemented data analytics and budget performance for the Career Management Department.• Researching and sourcing vendors, obtaining price quotes, negotiating contract and manage vendor relationships. • Created new student event format to increase student attendance and engagement.• Facilitate and oversee 80+ tabling events, 40+ student and employer events throughout the semester.• Effectively create and communicate with employer partners to ensure success of relationships and events. • Collaborate with staff, faculty, alumni speakers, employers to ensure success of the events.• Aid in marketing planning with social media, newsletter and coordinate marketing materials for awareness of all events with graphic designer.

(Formerly Sterling Infosystems)

• Identified, created, and implemented effective business development agreements/contracts that lead and increased partnership referrals.• Maintained consultative business relationships with business partners exposing them to key initiatives drove multimillion-dollar net new business annually.• Utilized Salesforce to track and execute key business initiatives, develop work plans, led analysis and communicated final recommendations for partners.• Developed 5 internal promotional programs that drove internal participation across 15 global sales teams and awareness of partner ecosystem.• Managed quarterly business reviews with 35 partners offering strategic and analytical perspectives while identifying growth opportunities.

(Formerly Sterling Infosystems)

• Managed live events programs, including trade shows and webinars for lead generation and management.• Collaborated with internal and external stakeholders to ensure success of the events with contract negotiations, sponsorship opportunities, and pre/post exhibit logistics.• Responsible for Volunteer sector of business’ social media, LinkedIn, Facebook and Twitter. Strategically brought awareness to the emerging subsidiary of the company.• Led all media buying for US, Canada and UK for promotion of webinars, whitepapers and surveys.• Planned and administered client facing webinars across diverse business lines exceeding participation targets.

(Formerly Sterling Infosystems)

• Managed new account implementations and integration projects across enterprise business line.• Ensured that all projects were delivered on or ahead of expectations with an average duration of 4 weeks.• Implemented over $4 million dollars annually with high volume number of projects.• Created and maintained cross-functional project plans ensuring team alignment.• Created and developed training plan, and documentation for both new employees and project managers. • Aid sales department in obtaining new business by providing subject matter expertise to on-site presentations.

(Formerly Sterling Infosystems)

• Developed daily, monthly and quarterly reports for enterprise customers including volume, hit rate and cost data.• Maintained client portfolio of $8.5 million resulting in annual growth of 8% and 95% retention.• Facilitated interviews, selection and training of 3, 45 person team in our Manila facility. • Managed a team of client services reps during a call center transition of clients. • Created training materials and conducted mass trainings for current and prospective clients on multiple platforms.• Communicated process improvements to a global team to determine gaps and define solutions.

Fort Collins, Colorado Area

• Oversaw and trained 15 person market research team on how to best complete market research tactics.• Collaborated with clients on their needs and objectives to coordinate project management. • Managed and promoted surveys to collect customer opinions and experiences through direct marketing. • Conducted in-person customer interviews for more in-depth information and results.• Analyzed and interpreted survey data from 1000+ respondents.• Summarized and reported all survey results/data to determine statistical trends.

• Built awareness and involvement of National Sales Event.• Coordinated appropriate materials for individual retailer events by utilizing customized art work and media.• Placed media buys for over 100+ clients with specific budgets.• Monitored, researched and contributed to multiple social media outlets and campaigns, resulting in brand awareness nationwide.• Managed social media and national sweepstakes efforts with end of event survey results and data.

• Developed and managed surveys that measured customer experience• Managed and promoted surveys to collect customer opinions and experiences • Conducted in-person customer interviews for more in-depth results• Analyzed and interpreted survey data from 200 respondents• Summarized and reported all survey results to determine statistical trends• Tran scripted all in-person recorded interviews

•Extensive experience with customer relationship management•Reviewed & prepared bankruptcy documents and cases for Trustee’s and 341 hearings•Managed financial & personal data in specialized bankruptcy software•Responsible for logistics interface for attorneys and clients•Maintained entire office and equipment

•Extensive customer service •Managed inventory levels and storewide pricing changes•Knowable of products and ability to customize to consumer needs – personal shopper•Managed main register•Aided in closing out the registers and store

•Developed in-depth marketing plan and strategies for internal department development •Responsible for market research on competitors and competing fields of business•Researched target markets and determined potential users•Interviewed different users/groups regarding potential user profiles

• Investigated properties and new developments to determine optimal desirability • Created marketing tools: fliers, postcards and other collateral materials• Designed and ensured cohesive branding of services and information

Master Of Business Administration - Mba, Marketing Data Analytics

Bachelor Of Science - Bs, Marketing