Kim Shiver Email & Phone Number

Beverly Hills, California, US

• Responsible for all aspects of marketing, promotions, and public relations for 1200+ capacity theatres, 6000+ capacity boutique amphitheaters, 18,000+ capacity amphitheaters, plus 8,000 - 15,000+ capacity arenas.
• Develop and implement multi-media marketing campaigns with varied budgets and time-tables from $1500 to $200,000 to optimize sales goals utilizing traditional and digital marketing.
• Oversee and carry out hundreds of campaigns annually in multiple regional markets for a diverse client base.
• Initiate on-time, under-budget project management to optimize performance.
• Managed marketing launch and rebranding of name-in-title sponsors for multiple concert venues across southeast including clubs, boutique amphitheaters, and large scale amphitheaters.
• Hire, train, and supervise regionally based marketing team to maximize productivity while maintaining best practices and protocols.

• Executed advertising, promotions, and public relations for over 100 concerts per year.
• Conducted and led staff meetings to discuss ongoing strategy, ROI and process improvements.
• Analyze key demographics, and industry trends to build custom plans tailored to each client.
• Worked with regional media programming and sales departments along with venue marketing teams to secure guaranteed promotional value and cross promotion of events to support ticket sales.
• Hired and managed venue marketing teams in their day-to-day activities promoting events at multiple 18,000+ seat amphitheaters.
• Oversaw preparation of marketing copy, images, videos, emails and other collateral.

• Executed advertising, promotions, and public relations efforts for events in mid-sized clubs to arenas, stadiums, and multi-day music festivals.
• Managed and maintained venue event calendars for 4 amphitheaters in North Carolina and Virginia.
• Executed artist contracts and disbursed applicable information from contracts to stakeholders.
• Managed and coordinated ticketing aspects of events across the Carolinas.
• Created and developed email database and web-based calendar of regional events for multiple markets.
• Compiled marketing recap reports for events.

Atlanta, GA, US

• Coordinated sales driven promotions to increase advertising sales and page volume.
• Coordinated day-to-day functions of promotion and sales departments.
• Assessed marketing copy, art comps and final designs and compared with established specifications.
• Worked closely with Sales and Promotions Managers to design effective promotions to meet customer needs and exceed sales goals.
• Worked with the sales department to create targeted advertising strategies for key customer demographics via targeted supplements.

Bachelor Of Arts - Ba, Broadcast Journalism

Education record