A spin-off from Samsung SDS, built an AI chatbot for kids & an IoToy ‘Cati’• In charge of the designs of the native iOS & Android apps for the parents, 'Cati Time’ as the only designer in the company 
 • Designed most of the apps’ core services, such as IoT device registration, chat, audio streaming, and a floating action button• Documented all the logic, rules, naming conventions, screen flows for front-end and back-end• Created a design system in Figma by assembling reusable components and styles for their apps and B2C website

A click and mortar sells private label products• Researched into Amazon marketplace & A9 algorithm to expand channels• Designed a sustainable mock-up system for web, mobile, and print

A HealthTech start-up recommends health products via the clinical research system Efficacy Engine™.• Designed, developed, and tested 6 email templates using HubSpot CMS• Reviewed the existing information architecture of their B2C website; identified the UX problems, and presented how they should be approached