Work with the FuzeHub team to execute on various programs and initiatives targeted at helping Small-to-Midsize Manufacturers in New York State achieve their business growth goals. These activities include marketing, technology platform support, grant writing, and program management.

Latham Group Consulting's approach is that we keep our fees and operational overhead low so clients can get the most marketing ROI for their dollars. Ideally we are looking for clients who would like to have us manage their marketing efforts on an ongoing basis, working with your existing SEO, PPC, content, and website teams.

I assist MTI Instruments in all facets of marketing including outbound campaign management, marketing automation, sales operation support, email marketing, and website development and management.

Responsible for overseeing all aspects of Bright Hub operations including community, marketing programs, web, content, branding, and market thought leadership. Contribute to the product strategy, growth strategy, vision and build-out of Bright Hub expert content website.

Responsible for community management, content publishing, and marketing. Created and launched the Shared Success Program, actively managing hundreds or writers a month. Created Bright Hub brand, and developed marketing program to build editorial community.

Manager of Product Marketing - Responsible for managing a team of Product Marketing and launch specialists. Team performs ~50 product launches per quarter. Drove a rebranding and positioning of entire product portfolio. Portfolio spans solutions, developer tools, data, applications, and services.Created Captivate demonstrations, drove web lead generation activities, datasheets, whitepapers, and many other product marketing initiatives.Drove the scoping, requirements gathering… Show more Manager of Product Marketing - Responsible for managing a team of Product Marketing and launch specialists. Team performs ~50 product launches per quarter. Drove a rebranding and positioning of entire product portfolio. Portfolio spans solutions, developer tools, data, applications, and services.Created Captivate demonstrations, drove web lead generation activities, datasheets, whitepapers, and many other product marketing initiatives.Drove the scoping, requirements gathering, and managed implementation and worldwide rollout of a Market requirements management system used by Product Management to communicate product requirements to engineering. Show less

Responsible for building an enterprise product from product definition, project management of implementation, to support.

Responsible for guiding the direction and giving definition to a desktop and developer family of products from inception, to production, to market adoption.• Developed product plans, build/buy analysis, demos, and white papers. Analyzed current product and championed features that would gain revenue in key industries.• Assisted Product Marketing in many of its activities (website, training, sales support, launch material).• Product sales exceeded expectations by about 1 million… Show more Responsible for guiding the direction and giving definition to a desktop and developer family of products from inception, to production, to market adoption.• Developed product plans, build/buy analysis, demos, and white papers. Analyzed current product and championed features that would gain revenue in key industries.• Assisted Product Marketing in many of its activities (website, training, sales support, launch material).• Product sales exceeded expectations by about 1 million dollars; family of products at end of FY ’98 was just over 3 million dollars. Fastest growing product line for 2 years. Show less

Defined and implemented a commerce strategy through our Web site by enabling customers to purchase existing products, and new Web driven products and/or services.

Supported sales efforts through prototypes, presentations, and product demonstrations to upper-level management in Fortune 500 companies in insurance, telco, finance industry as well as public sector and government agencies.