Kim Tremblay, Mba Email and Phone Number
Kim Tremblay, Mba's Location
Charlestown, Rhode Island, United States, United States
Kim Tremblay, Mba's Contact Details
Kim Tremblay, Mba work email
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Kim Tremblay, Mba personal email
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Kim Tremblay, Mba phone numbers
About Kim Tremblay, Mba
SKILLED COLLABORATOR | STRATEGIC MARKETER | ABM EXPERTI am an agile, results-driven, and customer-oriented global strategic marketing leader. SPECIALTIES> Account Based Marketing | Account Based Experience>. Technology-based strategic alliances> Collaboration and leadership across a cross-functional matrixed org, global teams> Strategic marketing focused on customer segments, persona, and value prop development> Performance reporting and measurement> Social media and SEO content strategy> Digital Marketing, including Account-Based Advertising, LinkedIn Ads, Nurture path development> Internal and external communications | Event and speaker management | Media Relations> Sales enablement> Corporate Sponsorships
Kim Tremblay, Mba's Current Company Details
Kim Tremblay, Mba Work Experience Details
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Partner Programming Director, Channels & AlliancesDemandbase Oct 2024 - PresentSan Francisco, Ca, UsLead partner enablement, program development, and partner communications efforts. Develop and execute initiatives that strengthen the partner ecosystem, drive mutual success, and enhance market presence. Collaborate closely with cross-functional teams to create impactful partner enablement programs and marketing strategies that align with business goals.
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Sr. Account Based Marketing & Gtm Strategist, Strategic ConsultingDemandbase Dec 2021 - PresentSan Francisco, Ca, UsPartnered with customers to optimize their operational capabilities, including formulating Account-Based Marketing plans and strategies and guiding them to fully leverage platform capabilities. Helped clients set overall marketing objectives and KPIs, measure performance, and quantify success.
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Global Strategic Marketing Director, Commercial Real Estate & HotelsSchneider Electric Jan 2019 - Apr 2021Rueil Malmaison, Paris, FrLed global strategic marketing and communications for focus growth segment, Commercial Real Estate, of Schneider Electric. Led the development and roll-out of strategic marketing plans and global campaigns for both segments in collaboration with country field marketing, global account sales and strategic alliances in order to grow Schneider Electric brand awareness and preference, thought leadership, and revenue in the segments globally. Results-oriented with core skills in content marketing, writing content for search, and ABM. Leveraged strategic alliance skills to partner with other industry thought leaders and known brands to propel the thought leadership position of Schneider Electric in the segments I led. Successfully launched Marketo marketing automation program across 20+ countries resulting in new marketing-influenced revenue, increased size of marketable customer database by 28%, and improved customer engagement metrics. Overall, garnered an incredible Share of Earned Media around the target keyword of 68.3% for the segment through a mix of targeted communications in the segment.Used DemandBase, BrightEdge, SmartSheet and other digital tools to plan, refine campaigns, and maximize the impact of content. -
Senior Director, Strategic Marketing, Global Solutions BusinessSchneider Electric Jul 2014 - Dec 2018Rueil Malmaison, Paris, FrWith a focus on customer engagement and driving business value, I led the external communications and thought leadership strategy and planning for Global Solutions, a 7.5B euro business unit of Schneider Electric. Additionally, I served as a global marketing business partner to our strategic segments including Food and Beverage, Water and Wastewater, and Finance, where I drove strategic marketing planning, value proposition development, digital marketing and integrated marketing planning.I led the community of practice (CoP) for Account-Based Marketing (ABM), social media, media relations, and analyst relations for the global solutions business.
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Senior Director, Global Strategic Alliance MarketingSchneider Electric Aug 2012 - Jun 2014Rueil Malmaison, Paris, FrLed and managed the global alliance marketing team and community of practice at Schneider Electric. Our team developed the global process and standards for alliance marketing in order to provide high business impact to our alliances and brand amplification for Schneider Electric among both enterprise end-users and consumers. Together with my team of three senior strategic marketing leaders, we built a world-class global technology partner program representing a collection of technology partnerships to enable the development of complete solutions for Schneider Electric's end customers. We planned and managed the corporate budget for alliance marketing and worked with the global businesses on the strategic planning for their alliance marketing funds resulting in alliance and partner revenues of over $240M USD annually.Account relationships included: Cisco, Dell, Disney, HP, Hilton Worldwide, IBM, and Microsoft.
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Marketing Director, Global Strategic Programs, Social Media, And AlliancesSchneider Electric Apr 2011 - Jul 2012Rueil Malmaison, Paris, FrLed and managed the development of global strategic marketing programs supporting the IT Business, a $4.8 billion business unit of Schneider Electric. Programs supported global strategic initiatives in both the IT and non-IT spaces for DCIM software, services, and secure power solutions. I also served as the functional leader for Global Strategic Alliance Marketing and Social Media. These programs contributed to measured opportunity detection and brand awareness increases for targeted solutions and products.In this role, I managed a team of five senior marketing professionals in both the U.S. and France and the global central budget for the IT business. I participated on the marketing integration leadership team for two new company acquisitions as well as led Schneider Electric's sponsorship of Cisco House at the 2012 Summer Olympic Games in London resulting in increased brand awareness for Schneider Electric in the IT space as well over $10 million in new business opportunities.
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Marketing Director, Global Channel Partnerships And Strategic AlliancesApc By Schneider Electric Nov 2008 - Apr 2012Rueil-Malmaison, Île-De-France, FrIn this role, I developed global marketing strategy for key industry alliances and channel partners for the IT Business of Schneider Electric. Together with my team of two marketing professionals, I developed channel advertising campaigns and integrated partner messaging and product offerings into the global campaign process. I managed the marketing relationships with key IT players including IBM, Cisco, Dell, Microsoft, EMC, VMware and others to generate demand for joint solutions.I orchestrated customer focus groups for a new global software product launch with key customer titles in the data center space resulting in a sound marketing strategy, buyer personnas and recommended tactics for launch. I frequently spoke about Schneider Electric software at key internal and customer events. -
Sr. Marketing Manager, Global Strategic AlliancesApc By Schneider Electric Aug 2006 - Nov 2008Rueil-Malmaison, Île-De-France, FrCreated and executed marketing programs to build synergies between APC and other high tech players in order to maximize marketing funds, share customer contacts and ultimately facilitate a faster sales cycle.
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Co-FounderOut-Back Storage Containers Nov 2002 - Aug 2006Co-founder of Out-Back Storage, a regional leader in on-site storage solutions for homeowners, businesses, and contractors. Developed the business plan and operational model for on-site storage business using shipping containers. Worked with creative agency to develop the brand name and corporate identity including logo, website, advertising, and other marketing materials. Developed the marketing plan and managed company finances, including monthly delivery of P&L and Income Statements. -
Marketing Manager, Americas RegionA.T. Cross Company Sep 2001 - Oct 2002Providence, Rhode Island, UsManaged a team of three marketing communications professionals charged with creating and executing channel marketing plans for the US, Canada, and Latin America. Launched several successful product lines across the region including new pen lines, business accessories and timepieces. Interfaced with Staples, Franklin Covey and other key channel partners. Managed the corporate sponsorship of NASCAR legend Rusty Wallace which included both corporate branding and retail sales at NASCAR events. -
Director, Consumer Marketing Strategy & Retail National Account ManagerAmerican Power Conversion Jun 2000 - Aug 2001Rueil-Malmaison, Île-De-France, FrResearched trends in the consumer space and worked with product management, sales and marketing to execute new product development, marketing strategy and sales planning resulting in several new product launches including a first of its kind broadband product launched through the office superstores and other retail channels. Developed seasonal retail strategies that optimized sku assortments and product gross margins interfacing with Office Depot, Staples and key online retailers. Additionally, I played a dual role of account manager for Office Depot, Staples and online retailers as well as marketing strategist for the consumer space. I carried a quota and developed the marketing programs for the retail space while researching customer trends and reporting them to the product development teams. I consistently exceeded my sales goals for four quarters.
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Marketing Program Manager, UtilitiesAmerican Power Conversion Jan 1999 - Jun 2000Rueil-Malmaison, Île-De-France, FrThis position was a transition from a marcom function in Latin America to a strategic marketing position in the North American market. Responsible for the market research and ultimate channel development activities related to the deregulating U.S. utilities market resulting in the creation of a new consumer sales channel using direct marketing combined with e-commerce to create a closed sales loop. Identified and conducted due diligence on company's first energy-related acquisition of EnergyOn.com.
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Director, Marketing Communications, Latin AmericaAmerican Power Conversion Jan 1996 - Dec 1998Rueil-Malmaison, Île-De-France, FrPioneered the marketing function in Latin America. Hired and managed a six person multi-cultural team responsible for the marketing communications mix in Latin America including Advertising, Tradeshows, Media Relations, Direct Marketing, Events, and channel marketing programs. Spent 50% of my time traveling in the region promoting our brand with partners and press in-country including Mexico, Brazil, Argentina, Chile, Colombia, Venezuela and Uruguay.
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Media Relations Manager, Us And Latin AmericaAmerican Power Conversion Jan 1995 - Jan 1996Rueil-Malmaison, Île-De-France, FrWrote and pitched product and corporate press releases to high-tech, consumer, industry vertical and international press. Ghost-wrote articles which were published in high-tech and trade journals.
Kim Tremblay, Mba Skills
Product Marketing
Product Management
Strategy
Marketing Communications
Multi Channel Marketing
Cross Functional Team Leadership
Marketing Strategy
Program Management
Marketing
Strategic Partnerships
Project Management
Direct Marketing
Business Development
Marketing Management
Leadership
Business Alliances
Channel Partners
Social Media
Alliance Marketing
Management
Demand Generation
Strategic Alliances
Solution Selling
Market Research
International Marketing
Channel
Integrated Marketing
Strategic Planning
Spanish
Public Relations
Media Relations
New Business Development
Social Media Marketing
Cloud Computing
Go To Market Strategy
B2b
Sales Enablement
Online Marketing
Press Releases
B2b Marketing
Kim Tremblay, Mba Education Details
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West Virginia UniversityInternational Marketing/Spanish -
Johnson & Wales UniversityOrganizational Leadership
Frequently Asked Questions about Kim Tremblay, Mba
What company does Kim Tremblay, Mba work for?
Kim Tremblay, Mba works for Demandbase
What is Kim Tremblay, Mba's role at the current company?
Kim Tremblay, Mba's current role is Skilled Collaborator | Strategic Marketer | GTM & ABM Expert.
What is Kim Tremblay, Mba's email address?
Kim Tremblay, Mba's email address is ki****@****ric.com
What is Kim Tremblay, Mba's direct phone number?
Kim Tremblay, Mba's direct phone number is (401) 789-5735 *****
What schools did Kim Tremblay, Mba attend?
Kim Tremblay, Mba attended West Virginia University, Johnson & Wales University.
What are some of Kim Tremblay, Mba's interests?
Kim Tremblay, Mba has interest in Animal Welfare, Children, Science And Technology.
What skills is Kim Tremblay, Mba known for?
Kim Tremblay, Mba has skills like Product Marketing, Product Management, Strategy, Marketing Communications, Multi Channel Marketing, Cross Functional Team Leadership, Marketing Strategy, Program Management, Marketing, Strategic Partnerships, Project Management, Direct Marketing.
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