Senior Marketing Analyst, Social Media Coordinator
Organize educational seminars Design invitations, event brochures, prepare attendee handouts and coordinate speaker schedules to accommodate event agenda.Work with accrediting bodies to accredit seminars for continued education units, including application, registration and post program evaluations.Maintain company websiteUpdate all biographical information and clinical forms for 38 physicians on both MOR and Rush University Medical Center website.Write and update all… Show more Organize educational seminars Design invitations, event brochures, prepare attendee handouts and coordinate speaker schedules to accommodate event agenda.Work with accrediting bodies to accredit seminars for continued education units, including application, registration and post program evaluations.Maintain company websiteUpdate all biographical information and clinical forms for 38 physicians on both MOR and Rush University Medical Center website.Write and update all company related news stories including: new research, department changes, leadership appointments and patient stories. Create and maintain all company social media outletsCreated and maintain a successful social media campaign, including company presence on facebook, twitter, physician blogs, and company youtube channel.Interlink social media sites with company website for improved SEO.Work closely with members of the Executive Partner Committee to evaluate marketing spend and propose marketing ideas and strategies.Editor of Orthopaedic Excellence, a clinically based company magazine distributed bi-annually.Build and maintain client relationsEntertain clients through luncheons, dinners and sporting events.Coordinate company suite at US Cellular Field; send invitations to clients, arrange catering orders, host clients in the suite, and send post game follow-ups to all attendees.Organize interviews with physicians and work with Rush PR/Media Relations to pitch news stories to local media outlets. Show less