Transformed raw ideas into results-driven marketing plans. I've generated over $3 million in revenue for my own business ventures, leveraging SWOT analysis and measurable outcomes to achieve remarkable growth. I've also applied these same principles to help hundreds of clients reach their business goals.Built a podcast from 0 to 400 episodes with fans who go back and binge all of ‘em. I’m great at interviewing fellow humans and asking the questions everyone else is dying to ask (but won’t). Apparently, the weird stuff I obsess over makes for content people actually like. Who knew?Energized by facilitating meaningful conversations, especially those exploring the intersection of emerging technologies (hello, AI) and the humanities, and I'm not afraid to take the reins and run the show.👉👉 www.thecopywriterclub.com

Revolutionized high-profile launches with personality-driven copy and the signature Weird Trifecta Framework™, tripling Ashley Gordon's million-dollar campaign performance with evergreen email sequence.Delivered a 6.5x increase in landing page conversions (11-13%) through persuasive video scripts and compelling landing page copy that could make even the most cynical prospect click 'Buy Now.' Worked with a client roster that reads like a bizarre phone book: pediatricians, psychologists, florists, dentists, e-commerce & SaaS businesses, coaches, consultants, tutors, and even a few self-proclaimed 'thought leaders' (whatever that means).SOME HIGHLY *UNHUMBLE* HUMBLEBRAGS: For James Wedmore’s “Business By Design” launch, Kira’s sales copy helped…Generate $490,183 in ONE launch2X the improvement in earnings per lead SHATTER the revenue record (their best launch until then had yielded $90,000)For Rick Mulready’s “The FB ADmanager” launch, Kira’s sales copy helped...Generate over $355,000 in ONE launchReach an average of 3,000 leads per projectNet $104 per leadGive Rick 30% more time to devote to other important campaign elements.***WHAT OUR CLIENTS HAVE SAID***“PEOPLE WERE EXCITED TO READ MY EMAILS—THAT’S UNHEARD OF.People don’t want to read a sales pitch! And they still kept messaging me, saying ‘I love this.’ Kira helped me put words to the thing I was so passionate about selling. She’s a mirror—she reflects who you are and puts it into words better than you thought possible,”— Jasmine Star, Business Strategist and Photographer“IT WAS THE BIGGEST LAUNCH WE’VE EVER DONE.It broke all of our previous records. My only regret is that I didn’t hire Kira to write more copy during the launch.”— James Wedmore, Founder, Business By Designwww.kirahug.com

Doubled partnership base through innovative marketing strategies across North America, Australia, and the UK.Led digital and experiential marketing initiatives, translating data into actionable insights and strengthening community engagement.

-Managed social media channels and marketing campaigns for international academic societies; increased Facebook following by 31% and membership by 23%. -Organized international research conferences and advocacy Summits for 300+ physicians, health professionals and government officials. -Led website design and development projects, database upgrades, and fundraising campaigns.

Glaucoma affects 67 million people throughout the world. The Glaucoma Foundation is a premiere not-for-profit organization dedicated to eradicating blindness from glaucoma through vital research, collaboration and education.Strategized and coordinated all marketing initiatives, including SEO development, integrated e-newsletter and social media campaigns, and website design and management.HIGHLIGHTS:Increased page hits on TFG’s website by 49% by improving functionality and designProduced the Eye to Eye newsletter three times a year to 40,000 households.Built key corporate partnerships with event-sponsoring organizations (Pfizer, Inc.; Allergan, Inc.; Alcon Laboratories; etc.)HIGHLIGHTS:Raised over $300,000 in education funds + $120,000 in search engine optimization funds in one year aloneOrchestrated the 1st annual World Glaucoma Week initiative in Barbados, the annual International Scientific Think Tank, the annual Black + White Ball (generating $650,000 in revenue), and the inaugural United Nation’s Glaucoma Screening.HIGHLIGHTS:Generated $650,000 in revenue at a single event Managed a team of domestic + international affiliates, volunteers, designers, consultants, copywriters, event planners, and a medical + scientific advisory board.

-Provided operational, financial, and design support for the domestic and international store design departments.