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ADX offers a wide variety of advertising and marketing solutions in any industry.From SEO to re-marketing, ADX will help you grow your online traffic and sales funnel.As Director of Marketing, my responsibilities included:• Increased awareness by connecting with partnership sources and initiating a tactical and targetedapproach to the business relationship.• Directed individual teams to successfully launch products and execute awareness campaigns.• Provide leadership to the Marketing Department to ensure structures are followed to meet andexceed the goals of the marketing plan.• Plan and lead all marketing strategies, campaign budgeting, marketing direction, and mediatechnology platforms.• Recruited and trained over 150 employees over 3 years as customer service and sales representatives,team leaders and managers in all branches.• Create and work closely with the Research and Consumer Insights teams to design researchplans, analyze results, and synthesize insights.• Hold weekly meetings with marketing department and sales managers to review strategies and promotions.• Product presentations and statistics reporting to shareholders and investors.• Implement marketing policies and procedures to maintain and administer all systems.• Supervise active promotions to assure optimum results are achieved and make necessary changes and adjustments.• Provided sales and marketing analysis for Executive review.• Multi Media, video, website, mobile application advertising and development.• Approve marketing designs development and creative collaboration with art department.• Employee and third party contract drafting and negotiation.• Corporate development, mergers & acquisitions.

• Develop, coordinate and oversee awareness campaigns, health assistance and resource materials used by the Tanzanian and Kenyan Ministry of Health. • Evaluate opportunities for partnerships, sponsorships and advertising on an on-going basis. • Develop a marketing communications plan including strategy, goals, budget and tactics. • Initiated digital concepts and production management structure into marketing operations to improve results and reduce operating cost. • Handled all media relations, press releases, and local TV/news interviews. • Approved budgets and records related to work orders, issues management, exception reporting, and marketing, inventory, estimating and ordering of materials. • Maintained a positive, productive and efficient workplace through change management. • Employee payroll, compensation, medical benefits. • Organized, supported and oversee cross-functional teams throughout the Organization. • Facility Management, PM programs, security, contracts and logistics

• Direct and work with designers, website developers and content providers, to create an e-commerce site that improved navigation and functionality. • Developed new online digital marketing processes and business growth through sales pipeline that tripled sales within 2 months. • Spearhead the media development, communication and execution of marketing strategies and company targets. • Develop short- and long-term plans and budgets for the marketing and communications plan and its activities, monitor progress, assure adherence and evaluate performance. • Maintained a 1% churn rate with VIP customers. • Created and implemented sales material and training programs. • Responsible for editorial direction, design, production and distribution of all company marketing publications. • Assisting in the production of ongoing competitor analysis and reporting, with focus on pricing, presentations and promotions. • Hosted monthly training seminars for senior management. • Established partner relationships with investor firms. • Directed branch management to ensure day to day operations was efficient and proposed sales deadlines met. • Responsible for the management and coordination 300+ staff in marketing department, Human Resources and call center as well as oversight concerning execution of the sales process by T.T.C. agents.