Founded in 2011, Doximity connects physicians and clinicians to make them more successful and productive. It is the largest medical professional network with over 70 percent of all U.S. physicians as members. The network enables medical professionals to communicate with colleagues and patients, and to share their perspectives on the latest health care trends and research. Doximity is based in San Francisco and was created by the founders of Epocrates and Rock Health. To learn more, visit www.doximity.com.

Redesign Health is a company that powers innovation in healthcare by developing technologies, tools, and insights that lower the barriers to change across the industry. Since 2018, exceptional founders have built over two dozen companies at Redesign Health, impacting more than ten million lives across many aspects of the healthcare ecosystem including cancer care, tele-audiology, COVID-19 testing, metabolic health and more. As a Venture Chair, I help founding teams build and launch companies. The Venture Chair role is unique — we work with companies from the earliest days when the business is still only an idea. We then help recruit the founding team, and work with subject matter experts across Redesign Health to drive toward a public launch. I'm fortunate to support amazing CEOs and founding teams through board service at companies like Calibrate, Intrinsic, Jasper, and Soundry.

Candid Co helps people get the smile they've always wanted at a price they can afford. Customers complete an at-home impression kit, and in a matter of weeks, Candid Co sends them custom clear aligners in the mail.The Candid team believes that high quality dental care should be affordable and accessible and is using modern telehealth practices to diagnose, treat, and monitor orthodontic cases. I'm proud to serve such a high caliber team full of startup veterans with experience across healthcare, hospitality, tech, and finance at companies such as Lyft, BCG, Blackstone, and Clover Health.

Personal Capital is a digital wealth management company that gives people a whole new way to see, understand, and manage their financial lives. In August 2020, Personal Capital was acquired by Empower Retirement in a deal worth up to $1B. Together, Personal Capital and Empower Retirement will bring together holistic, personalized, financial planning and solutions to effect better client outcomes.

Healthline Media is comprised of two of the top five and fastest growing health information properties in the US: healthline.com and medicalnewstoday.com. Over 200 million people turn to Healthline every month for expert content along with genuine caring. Healthline's mission is to support, guide and inspire everyone toward the best possible health outcomes for their families and themselves. Healthline Media was acquired by Red Ventures in July 2019.

Having served more than 19 million customers in 150 countries, Art.com Inc. is the world's largest online specialty retailer of high-quality wall art and complementary décor. In February 2019, Art.com officially joined the Walmart family. The company was founded in 1998 with one goal – to help people find the art they love so they can love their spaces more. We've since increased our assortment to more than 2 million images and expanded who we serve to include national retail partners, museums, hotels, interior designers and more. We believe art is dynamic, personal and connected to the now, and the experience of buying and living with it should be too. Interactive visualization tools and our suite of mobile apps let users explore curated collections of art so they can find the perfect pieces for their home or business conveniently and easily.

Lyft is the fastest-growing on-demand transportation service in the United States, serving passengers and providing economic opportunity to drivers in more than 200 cities.As Lyft's first CMO, I built the Lyft brand into a household name through deep customer insights that led to high impact brand programs. From Lyft's breakthrough series, Undercover Lyft, to the ridesharing category's first national television spot, my team and I have consistently broken through the noise to drive significant business results.In addition to building the Lyft brand, I drove growth at Lyft across mobile, online and offline channels. My team and I managed all growth programs for passengers and work closely with the operations team to grow supply. Finally, my team and I drove all engagement programs, from email to push, with passengers and drivers, and developed a full set of programs and processes to deliver growth with General Managers in the regional markets.

Trulia is a leading online marketplace for home buyers, sellers, renters, and real estate professionals. As CMO, l led all consumer product and marketing efforts for Trulia, a public company until its acquisition by Zillow in 2015. On the consumer marketing front, I launched Trulia's first-ever national advertising campaign, "Moment of Trulia," across TV, mobile, digital and radio in Q1 2014. I also significantly expanded multi-channel user growth strategies across mobile, social, display, SEM and content marketing channels. These efforts led to a triple-digit increase in unaided awareness and a similar increase in year-on-year growth rates in traffic across Trulia's web, mobile web and online properties. Using extensive A/B testing, always on iteration and a deeper investment in analytics, I increased conversion rates and improved downstream LTV on leads for the agent business. I also led the product management and design teams through major product releases from a full re-design of the mobile apps, the re-build of the mobile web infrastructure and new, highly engaging features like a "discover" module and collaboration tools.

Lytro sought to transform the camera into a powerful computational photography platform, forever changing the way everyone takes and experiences pictures. The first Lytro light field camera offered photographic capabilities never before possible. When I joined Lytro, it was still known as Refocus Imaging and the company had no marketing, distribution or detailed product plans. Since joining Lytro, I have:* Established Lytro's initial brand platform including category and product positioning and messaging.* Developed and implemented Lytro's go-to-market strategy including public relations, e-commerce and website, social media outreach, influencer marketing, email marketing and events.* Launched the company out of stealth, garnering print articles in the New York Times and the Wall Street Journal plus significant coverage in technology, culture and business publications. * Launched the Lytro camera via live events in San Francisco and on stage at All Things Digital in Hong Kong, garnering extensive press in outlets like CNN and The New York Times.* Developed and implemented the review strategy landing major print reviews with Walt Mossberg in the Wall Street Journal, Ed Baig in USA Today and Josh Topolsky in The Washington Post. * Determined Lytro's pricing and distribution strategy, launching the camera on Amazon.com, BestBuy.com, Target and in four international countries in phase 1. * Partnered closely with Lytro's advanced engineering, QA, design and product teams to develop and execute on the camera's hardware, software and mobile roadmaps.* Built Lytro's marketing and product team, including product management across the Lytro end-to-end experience, marketing management, photography experts and sales. * Major awards include Popular Science's Innovation of the Year in 2011, Time Magazine's Top 50 Inventions of 2011, the CES Digital Imaging Award for 2012, CES's Last Gadget Standing in 2012 and the Core77 2012 Design Award in Consumer Products.

Ant's Eye View is a customer experience consulting firm that helps mid-sized and large organizations succeed with social media, community and influencer efforts. As the head of the Silicon Valley practice of the firm, I was responsible for:* Business development activities to win new clients, including major engagements with Google, VISA, SAP, HP and Constellation Wines and to deepen the practice with existing clients like Cisco, Wells Fargo and Intuit. * Developing strategies, content and programs for clients across social media, marketing strategy, marketing analytics, experimentation and testing frameworks, digital marketing, marketing organizational structure and development and change management.* Hiring a great team of local consultants to support the growing practice.

I was a brand management intern at Intuit in 2003 and returned full-time in 2004. I held multiple marketing leadership roles, developed award-winning and results-driven campaigns and innovated across a wide range of new programs from email marketing to online marketing, social media and online customer ideation.

I grow customers and revenue for Intuit's Small Business Division through social media, community, online support and integrated marketing efforts.* Drove an incremental $7 million in sales through direct product adoption on internal and external web properties and through directing qualified volume to the phone channel.* Measured the value of social media and community efforts by tying these efforts to lead generation. Tracking at 116% to planned lead generation. Currently using sophisticated test analytics and regression/data-mining approach to value the leads.* Doubled resolution rates to 40% on support online experience by focusing on highest priority articles, conducting an extensive three-way search performance test and continuing A/B testing on design and navigation.* Organized disparate and silo'd social, community and web activities onto one team, with shared goals and shared resources. Delivered $300K in savings as a result in first year alone.* Built a high performing direct team of marketers, product managers, community managers and moderators along with an indirect team in development, design, QA, analytics and research.* Partnered across development, customer care, product management, marketing, legal and finance teams to scale up social web listening activities, with a particular emphasis on making product, policy and price changes based on social web feedback.

* Drove the cross-functional creation, development and launch of two integrated marketing campaigns: Jingle Generator (August 2008) and Small Business United (January 2009). Small Business United won Warrillow’s Small Business Marketer of the Year Awards (2009) and the Word of Mouth Marketing Association (WOMMA)'s Gold prize and Grand Prix. * Built high performing social media channels for Intuit through a test-learn-improve-expand approach. Prioritized channels based on customer insights, purchase data and testing activities.* Partnered across Intuit to develop an online measurement approach. Implemented an online response plan that decreased negative sentiment by 30% within first three months and has since expanded to over 100 employees and to new online channels. * Implemented a testing portfolio approach to social marketing with key results in social networks like YouTube, LinkedIn, Facebook and Twitter. * Built social media marketing capacity at Intuit as a co-lead of the Intuit Social Media Marketing Community of Practice.

* Drove 70X increase in members of JumpUp.com, Intuit’s website that helps new businesses get started by: − Creating engaging video, text and podcast content to spark user-generated content on the site − Syndicating user-generated content to thousands of business-related sites via widgets and partnerships, improving JumpUp’s organic search performance by 80% − Developing the online participation and community component of a nationwide “Just Start” campaign, which drive over 300,000 units of free QuickBooks and won multiple awards, including the Warrillow Small Business Marketer of the Year (2008) and Forrester's Groundswell Transformation award (2008)* Used key customer insights about new businesses’ to increase user generated content participation from 2% to ~30% * Developed product integration programs that converted 20% of JumpUp’s registered users to an Intuit small business offering within 30 days of joining the community

* Developed Intuit’s first Word of Mouth Marketing pilot program that focused on three key areas: - Harnessing offline word of mouth for Intuit as the small business owner’s ally by seeding over 1000 small business-related gatherings through a partnership with Meetup.com - Engaging the blogosphere on Intuit’s behalf by building relationships with five influential small business bloggers who have since shared Intuit news to several million small business owners - Scaling an evangelist program, “The Green Room,” to identify, empower and unleash several hundred influential small business owners to recommend Intuit’s products and services * Built organizational capacity around Word of Mouth Marketing as a discipline at Intuit by: − Creating and sharing a Word of Mouth Marketing 101 presentation to over 30 Intuit teams − Developing a cross-functional, cross-business unit team who met voluntarily on a monthly basis to share key insights and who collaborated regularly using a Word of Mouth Wiki − Benchmarking Word of Mouth for three key brands, QuickBooks, Quicken and TurboTax

* Developed a “Leave No Accountant Behind” campaign that doubled units year-over-year by: − Partnering with two different sales organizations to launch three new outbound sales teams − Creating an online trial tool that reduced the consideration timeframe by 50% − Winning corporate approval for aggressive, direct-only discounts to a large base of laggard customers * Aggressively increased new accountants in the base, which led to a 25% increase in recommendations, by: − Launching the “Got Training, Get Accountant Edition” program that tied free product to training attendance, spreading 20,000 units of product without minimizing the brand’s value perception − Collaborating with the product development and customer support teams to create an online Conversion Tool, that was used by more 75K accountants within the first year alone to convert their clients

Vice President, Business and Product Development for Financial Education Firm (2000-2001) * Repositioned and executed marketing strategy to focus on the Global 2000 Human Resources and Training markets which increased revenues by 150% in nine months * Innovated cross-functionally to develop five product lines including online seminars, interactive live seminars and dynamically-served financial education content Director, Business Development for Financial Education Firm (2000) * Built and managed partnerships in three key segments: small business, nonprofit and Global 2000 companies * Performed competitive benchmarking to set revenue, pricing and margin goals for FY 2001

Director, The Sak International (1999 – 2000) * Increased gross sales from $1.9 to $4.6 million and improved gross margins from 38% to 48% by instituting a clear process for distributorship selection based on The Sak’s core values and brand requirements * Teamed with key divisions to shift from a US-based product launch cycle to a global product development cycle which reduced production schedules by two weeks and improved international sales by 25% * Developed monthly global trends reports for senior leadership, senior sales and product development teams Manager, The Sak International (1997 – 1999) * Negotiated and managed 11 distribution and direct-to-retail partnerships in 32 countries * Analyzed retail and wholesale trends to develop quarterly buying plans for distributors and factories * Planned and executed marketing campaigns that adhered to The Sak’s brand requirements while incorporating local trends for the European, Asian and Latin American markets