Kirby Challman Email & Phone Number

United States

San Diego, California, United States

• Provide digital marketing strategy for companies to help increase sales• Manage all paid social and PPC digital marketing, focusing specifically on Facebook Ads and Google Ads• Build campaigns for e-commerce sales, lead generation, brand awareness, and web traffic• Create ads for all platforms including the copy, images, and videos• Use data driven decisions to scale and optimize campaigns in order to increase sales• Provide monthly reports that communicate trends, insights and goals for future campaigns

Greater San Diego Area

Media Buyer and Promotions Coordinator for the Del Mar Fairgrounds and their largest event, the San Diego County Fair. Managed, spent, and executed the annual $1 million media budget resulting in over 4 million guest attending the San Diego County Fair the past 3 years. • Work alongside local media and account executives to create a diverse media plan that relies on data driven decisions to reach our performance goals• Develop advertising material and innovative multimedia marketing strategies that stay up to date with how the public is consuming media• Increased the digital media spend 173% over the past 3 years by transitioning from certain types of media• Evaluate strategies, advertising messages, and communication tools for marketing plans• Develop social media and digital campaigns engage with the community and raise awareness of events• Plan and execute the on-air and live broadcast promotional schedule• Curate experiences for on-air talent and local media for live broadcast

San Diego, California, United States

• Implementation and execution of the media plans in regards to promotions, social media, and broadcast coordination • Organize the logistics of live broadcast and onsite appearances, ticket giveaways, and communication with the public• Execution of marketing campaigns in order to raise the attendance of onsite events • Developing social media plans and executing post across all platforms for onsite events

Intern for Councilmember Todd Gloria in the Third Council District.• Develop and maintain messaging on key issues• Maintain the public image of the Councilmember through daily communication with the public• Communicate with city staff and public on key topics and issues related to the Councilmember• Craft newsletters, accommodations, letters to constituents, and phone conversations with consistent messaging

• Developed a positive living environment designed to help the 35 residents build community with each other, the student body, and faculty• Planned and advertised hall events taking place in the greater San Diego area• Budgeted and allocated money used for residence hall/floor events ($120/semester)• Communicated and exemplified expectations and policies of PLNU