Kirk Wakefield
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Kirk Wakefield Email & Phone Number

Chief Research Officer at Wakefield
Location: Waco, Texas, United States 11 work roles 4 schools
1 work email found @baylor.edu 14 phones found area 254, 662, 217, 314, 601, and 214 LinkedIn matched
✓ Verified Jul 2026 4 data sources Profile completeness 100%

Contact Signals · 1 work email · 14 phones

Work email k****@baylor.edu
Direct phone (254) ***-****
LinkedIn Profile matched
3 free lookups remaining · No credit card
Current company
Role
Chief Research Officer
Location
Waco, Texas, United States

Who is Kirk Wakefield? Overview

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Quick answer

Kirk Wakefield is listed as Chief Research Officer at Wakefield, based in Waco, Texas, United States. AeroLeads shows a work email signal at baylor.edu, phone signal with area code 254, 662, 217, 314, 601, 214, and a matched LinkedIn profile for Kirk Wakefield.

Kirk Wakefield previously worked as Edwin W. Streetman Professor of Retail Marketing at Baylor University and Professor, International Sports Marketing at Iae Business School. Kirk Wakefield holds Ph.D., Marketing from Saint Louis University.

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Email format at Wakefield

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{first}_{last}@baylor.edu
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AeroLeads found 1 current-domain work email signal for Kirk Wakefield. Compare company email patterns before reaching out.

Profile bio

About Kirk Wakefield

With over two decades at Baylor University, my tenure as the Executive Director of S3E has been dedicated to cultivating top-tier talent in Data Strategy and Sales Leadership within the sports and entertainment sectors. Our mission is rooted in fostering integrity across the industry, a commitment mirrored in my role as Founder of Wakefield, where we deliver transparent, scientific assessments of partnership impact for national brands and sports properties.At Wakefield, our team's analytical prowess is trusted by industry giants like Ford, USAA and Bridgestone, ensuring their investments effectively engage passionate fan bases. Leveraging a blend of business analytics and sports industry acumen, we empower clients with data-driven insights that drive strategic decisions and maximize returns on their assets and ideas. Through collaboration and innovation, our research helps shape the evolving landscape of international sports marketing.

Listed skills include Marketing, Social Media, Sponsorship, Sports Marketing, and 29 others.

Current workplace

Kirk Wakefield's current company

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Wakefield
Wakefield
Chief Research Officer
Waco, TX, US
AeroLeads page
11 roles · 43 years

Kirk Wakefield work experience

A career timeline built from the work history available for this profile.

Chief Research Officer

Waco, Tx, Us

Edwin W. Streetman Professor Of Retail Marketing

Current

Waco, Texas, Us

Executive Director & co-founder of the Curb Sales Strategy in Sports & Entertainment (S3E) program at Baylor University. Founder of the National Collegiate Sports Analytics Championship (NCSAC).

Jul 2002 - Present

Chief Research Officer

Current

Waco, Texas, Us

Brands and properties rely on us for scientific, transparent, customized measurement of partnership effectiveness. They gain insights drawn from research among community members, including scores of NFL, NBA, NHL, MLS, MLB, motorsports, esports and entertainment properties. National brands including USAA, Invisalign, Bridgestone and Reliant/NRG trust us to evaluate the effectiveness of their partnerships. Visit www.wakefield.global to learn more.

Jan 2017 - Present

Professor, International Sports Marketing

Current

Pilar, Buenos Aires Province, Ar

Mar 2005 - Present

Founder/Editor

Current
Baylor S3 Report

Online publication of best practices in sports sales & marketing, compiling monthly insights from over 100 contributors across all major league sports.

Dec 2010 - Present

Member Board Of Directors

Dallas, Texas, Us

The mission and vision of Need Him is to intentionally present the Gospel of Jesus Christ, to all people using all forms of media,and provide a means to respond.The vision is to allow any two people,anywhere in the world, on any device, to have a live conversation about Jesus.

Sep 2013 - Oct 2016

Consumer Research Director

Memphis, Tn, Us

Directed consumer research for three seasons with the Redbirds, primarily customer service, promotion value and sponsorship ROI. Practical research for management resulted in academic publications in the Journal of Advertising Research, Journal of Advertising, and Journal of Services Marketing.

May 1999 - Sep 2002

Assistant Professor

Decatur, Il, Us

Completed Ph.D. dissertation at SLU as an Assistant Professor at Millikin.

Aug 1989 - May 1991

Instructor

Saint Louis, Mo, Us

Full-time instructor while completing Ph.D. Also worked as a secret shopper at the St. Louis Cardinals, which provided the conceptual impetus for much of the fan research I conducted in the 1990s.

Sep 1986 - Aug 1989

Logistics Analyst

Sahuarita, Arizona, Us

Analyzing alternative transportation options for shipment of nonferrous metals on national and international tariffs.

1984 - 1985 ~1 yr
4 education records

Kirk Wakefield education

Ph.D., Marketing

Saint Louis University

Mba, Marketing

Baylor University

Ba, Business Administration

Southwest Baptist University

Education record

Trailhead By Salesforce
FAQ

Frequently asked questions about Kirk Wakefield

Quick answers generated from the profile data available on this page.

What company does Kirk Wakefield work for?

Kirk Wakefield works for Wakefield.

What is Kirk Wakefield's role at Wakefield?

Kirk Wakefield is listed as Chief Research Officer at Wakefield.

What is Kirk Wakefield's email address?

AeroLeads has found 1 work email signal at @baylor.edu for Kirk Wakefield at Wakefield.

What is Kirk Wakefield's phone number?

AeroLeads has found 14 phone signal(s) with area code 254, 662, 217, 314, 601, 214 for Kirk Wakefield at Wakefield.

Where is Kirk Wakefield based?

Kirk Wakefield is based in Waco, Texas, United States while working with Wakefield.

What companies has Kirk Wakefield worked for?

Kirk Wakefield has worked for Wakefield, Baylor University, Iae Business School, Baylor S3 Report, and Need Him Global Ministries.

How can I contact Kirk Wakefield?

You can use AeroLeads to view verified contact signals for Kirk Wakefield at Wakefield, including work email, phone, and LinkedIn data when available.

What schools did Kirk Wakefield attend?

Kirk Wakefield holds Ph.D., Marketing from Saint Louis University.

What skills is Kirk Wakefield known for?

Kirk Wakefield is listed with skills including Marketing, Social Media, Sponsorship, Sports Marketing, Advertising, Leadership, Event Planning, and Sales.

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