Account Manager
Current• Build and manage Facebook, Instagram, and TikTok campaigns for clients, while incorporating nuanced strategy, long-term forecasting, customized creative assets, and setting quarterly goals and objectives, while hitting KPIs. • Analyze and optimize media spending around client needs, focusing on data-driven tracks while developing strong partner relationships and leading weekly, monthly, and quarterly client meetings independently and with a team. • Prepare reports showcasing ad performance and share insights on current and future tests as well as assisting with new business audits, pitches, and proposals. • Staying current on new strategies, advertising channels, conversion rate optimization techniques, industry trends, client issues, and competitive reviews and analysis.