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Kirupa Lakshmanan is listed as B2B Product Marketing Specialist at Perkle, based in Austin, Texas, United States. AeroLeads shows a matched LinkedIn profile for Kirupa Lakshmanan.
Kirupa Lakshmanan previously worked as Founder and B2B Marketing Strategist at Perkle and Marketing Advisor at Indie Meme. Kirupa Lakshmanan holds Master Of Arts, Literature, Film And Visual Culture from University Of Sussex.
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Kirupa Lakshmanan is a B2B Product Marketing Specialist at Perkle. They possess expertise in process improvement, team management, social media, training, analysis and 9 more skills. They is proficient in French and English. Colleagues describe them as "I recently worked with Kirupa to source gifts for our customer speakers at Zoho's annual user conference, and it was a great decision. Kirupa was a great listener and gave great advice with regards to the price, feasibility, procurement, packaging, and delivery of corporate gifts. Her attention to detail was clear from the moment we had our first call to the gift delivery day. As a marketing professional myself, it was also refreshing to work with someone who had a keen eye for what an elevated customer experience looks like. Kirupa's background in enterprise marketing and marketing strategy serve her well in the corporate gifting business. Every stage of my collaboration with her, from ideation to presentation, aligned with my expectations and the target audience details I provided. I would happily recommend Kirupa both as an employee to any business lucky enough to steal her away from her entrepreneurial journey, but also as a vendor to any business looking to source gifts for their events."
Listed skills include Process Improvement, Team Management, Social Media, Training, and 10 others.
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A career timeline built from the work history available for this profile.
- Collaborate with growth-stage and enterprise B2B SaaS companies, enhancing marketing strategies through personalized gifting integrated within account-based marketing, demand generation, and field marketing channels.
Austin, Tx, Us
- Helped the team run multifaceted campaigns to drive ticket sales, donations, and sponsorships, increasing festival funds. The film festival was a huge success with sold-out tickets on all nights.- Creating engaging newsletters and emailers, spotlighting festival line-ups and exclusive content, and ensuring consistent attendee engagement and excitement. Led the design of festival creatives and PR press kits, amplifying media coverage and public interest to boost the film festival.
Chennai, Tamil Nadu, In
- Led the product marketing strategies for Zoho CRM and Zoho One and worked on a pivotal website overhaul for Zoho CRM. - Forged influential ties with industry analysts, propelling Zoho CRM to a coveted "Leaders" spot in Gartner's Magic Quadrant. This catalyzed an influx of enterprise and mid-market leads, establishing our market position.- Worked closely with the executive leadership to strategize and execute go-to-market plans and product/feature releases, resulting in increased product demand and revenue growth.- Led the company's GDPR release, coordinating extensively with internal stakeholders to design and ratify comprehensive compliance blueprints, ensuring seamless alignment with international data protection standards.
Chennai, Tamil Nadu, In
- Drive SEM traffic by implementing effective and profitable search campaigns for top companies in India.- Design landing pages with high conversion rates while collaborating with SEO and Social Media departments to refine content marketing approaches.
Brighton, East Sussex, Gb
- Worked on incorporating Social Media into an Online Marketing campaign to build brand awareness and drive traffic to the company website for a fashion house in the UK.- Responsible for monitoring and improving KPIs related to Social Media.
Chennai, Tamil Nadu, In
- Developed a social media plan with the marketing team and was responsible for crafting engaging platform-specific content for various social media channels, ensuring brand consistency.
Houston, Texas, Us
- Assisted in producing marketing materials, including brochures and blog posts. Conducted preliminary market research to gather insights on industry trends, competitor activities, and potential customer preferences.
Quick answers generated from the profile data available on this page.
Kirupa Lakshmanan works for Perkle.
Kirupa Lakshmanan is listed as B2B Product Marketing Specialist at Perkle.
Kirupa Lakshmanan is based in Austin, Texas, United States while working with Perkle.
Kirupa Lakshmanan has worked for Perkle, Indie Meme, Zoho, Webside, and Sitevisibility.
You can use AeroLeads to view verified contact signals for Kirupa Lakshmanan at Perkle, including work email, phone, and LinkedIn data when available.
Kirupa Lakshmanan holds Master Of Arts, Literature, Film And Visual Culture from University Of Sussex.
Kirupa Lakshmanan is listed with skills including Process Improvement, Team Management, Social Media, Training, Analysis, Project Management, Human Resources, and Strategic Planning.
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