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I find gaps and fill with opportunity. As a designer who attended business school and charted experiences in the advertising, tech, and policy worlds, I carry an interdisciplinary toolbox. My work bridges research, design, systems-thinking, and storycraft to create and evolve dynamic brands, products, and communities. Over the past 20 years, I have used strategic frameworks to build solutions that power future growth and yield positive change. _ I approach the complex with structure to derive rapid insights._ I define the vision and lead the way with an interdisciplinary rigor._ I create environments for others to do their best work by balancing milestones with mentorship. _ I confidently break new ground, realign existing states, and transition to version x.0
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FounderDarwinUnited States -
Chief Operating OfficerPittsburgh Tomorrow May 2024 - PresentPittsburgh, Pennsylvania, United Statespittsburghtomorrow.org -
Founder - Head Of Design & StrategyDarwin 2014 - PresentPittsburgh, Pennsylvania, United StatesLaunched a national, award-winning design strategy consultancy to modernize the missions of major public institutions through focused organizations, optimized brands, digital products, and compelling campaigns. Developed a process to translate research into insight to reframe the hottest societal issues by sharpening organizational purpose, catalyzing internal change, telling powerful stories, and shifting public perception. Built 30 platforms across 9 sectors, aligned 100k+ people, and achieved federal immigration policy change for a 100-year-old NGO. Delivered double-digit growth, year over year. [Full P&L] -
Director Growth & ManagementForum One 2011 - Mar 2014Washington D.C. Metro AreaEvolved a 20-year-old, single-faceted tech consultancy into a full-service digital shop. Rebranded and reorganized to catalyze internal culture, shift external perception, and pivot position for future growth. Introduced a new growth strategy practice to provide sophisticated and fresh interdisciplinary value to clients. Identified, mentored, and cultivated a team of cross-functional creatives to level-up efforts and produce award-winning and world-changing work. Designed and developed brands, digital platforms, and campaigns for clients—achieving triple-digit growth in engagement. [Full P&L] -
Senior Web Analytics ManagerU.S. Department Of State 2010 - 2011Washington D.C. Metro AreaOptimized digital diplomacy efforts during the Arab Spring via 300+ U.S. Embassy websites and social media platforms. Worked with cross-functional international and domestic teams to shape strategic priorities into creative social media campaigns and implemented a Department-wide analytics solution to standardize engagement and sentiment metrics across the world. Created a communication plan to promote President Obama’s 2011 trip to Brazil, yielding 40,000 users participating in crowd-sourced “welcome videos” and exponential web and social media engagement. [Secret clearance] -
Founder - Creative And Strategy LeadAquafire 2005 - 2010Washington D.C. Metro AreaAccelerated the early adoption of search engine marketing, user experience (UX), and e-commerce strategies—leading the full design process: strategy, design, technology. Conducted a successful online reputation management campaign for the Lebanese Ambassador to the U.S. by developing and launching positive sentiment websites to bolster positive image search results. Launched a direct-to-consumer e-commerce platform for a top U.S. food producer transforming operations from wholesale to retail. Developed a digital platform for George Washington’s Mount Vernon Estate and Gardens modernizing the communications strategy for a national treasure. [Full P&L]
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Online Marketing Manager, Global Consumer DirectRosetta Stone, Ltd. 2005 - 2007Washington D.C. Metro AreaIntroduced innovative digital marketing practices to fortify a traditional marketing team, maximize brand awareness, and grow revenue during rapid international expansion and pre-IPO. Managed a $10MM budget across multilingual sites. Pioneered the inaugural UX practice at the company (and at the time, one of very few in the world!) by uniting a team of researchers, marketers, and web developers to collaborate on targeted advertising, landing page optimization, shopping cart conversion rates, and overall web experience, driving double- and triple-digit growth in conversion rates and revenue, respectively. [Full P&L]
Laura Kisailus Skills
Laura Kisailus Education Details
Frequently Asked Questions about Laura Kisailus
What company does Laura Kisailus work for?
Laura Kisailus works for Darwin
What is Laura Kisailus's role at the current company?
Laura Kisailus's current role is Founder.
What is Laura Kisailus's email address?
Laura Kisailus's email address is lk****@****ail.com
What is Laura Kisailus's direct phone number?
Laura Kisailus's direct phone number is +170354*****
What schools did Laura Kisailus attend?
Laura Kisailus attended Rutgers Business School.
What skills is Laura Kisailus known for?
Laura Kisailus has skills like Web Analytics, Online Marketing, Integrated Marketing, Seo, Email Marketing, Content Strategy, Online Advertising, Strategy, E Commerce, Digital Marketing, Marketing Strategy, Sem.
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