Kit Friedrichs-Baumann Email & Phone Number

Austin, Tx, Us

Generate sales for an upscale high-rise start-up senior living community, with 239 units. *Maximized sales by 41% through the development of an award-winning sales team *Increased community’s census from 41 to 121 within 1 year*Drove overall community occupancy by 37% with a base rent rate of $3,950- Lead, develop and mentor 5 Sales Team Members with a strong focus on maximizing census and driving community revenue growth through the successful practice of cold-calling, referral program and networking. - Build rapport with prospective residents, identify their needs and desires, match our services to their needs maximizing move-in potential, and decisively support through all channels of communication; phone, remote, on-going field visits, walk-in and scheduled tours. - Facilitate training and development programs with the help of Executive Leadership, for community staff in the event of an inquiry call, walk-in, or scheduled tour and enable them with the tools and resources to successfully social sell and close the deal. - Oversee the data integrity within the customer relationship management (CRM) database by entering information regarding new inquiries, and consistent follow up communication with inquiries and prospective residents. - Project management of special events for the community members and prospects; weekly theatre class who were interested in expressing their theatre and acting skills. Proactively engaged with residents to identify unmet needs and implement strategic action items to bridge the gap.

Developed brand and website for a unique online shopping experience integrating travel, antique collectibles and our life experiences. Utilizing my talent as a writer and marketing expert with my many years in business and project management to implement a new operations model for our budding business: Travel Kit and Caboodle.

Supported a high-end senior living community. -Managed an annual community marketing budget of $2MM and ensured accordance with community census-Played an integral role in the develop and implementation of a rolling 90-day Sales and Marketing strategy-Consistently exceeded weekly community sales standards and produced a weekly sales forecast -Consistently and proactively conducted market analyses to measure local competition’s new services and offerings, and be in the know about new competitors entering the marketplace. - Strong focus on community’s sales activities by conducting sales calls to potential residents, referral sources and other resources to grow census and drive revenue growth. - Utilized CRM system to track move-ins, move-outs, quantity and quality of referral activity and follow up actions. - Presented the community, available apartments, model apartments, common areas and grounds in a presentable and marketable manner to promote first impression during walk-ins and scheduled tours. - Supported the management team in completing move-in paperwork to ensure a smooth transition for the resident, and acting in compliance with company policies and appropriate State Licensing regulations. Provided regional management with resident paperwork and reports to actively monitor sales efforts and success.

Maximized occupancy rates and revenue growth through the successful development and implementation of a marketing and sales program for an upscale senior living community in the highly sought-after New Orleans area. -Achieved maximum pre-opening target priority deposits based on corporate’s pro-forma; built occupancy from priority deposits to budgeted monthly occupancy. - Managed full control of the sales lifecycle; inquiry calls, cold calling, community tours, follow-up communication, lead management software updates, and closing the sale. - Played an integral role in the creation and execution of 90-day plans to increase qualified inquiries, community traffic, sales, community events, educational seminars, professional networking events, advertisement, public relations. - Generated quarterly SWOT updates and weekly and monthly reports for corporate, capturing key performance indicators (KPIs); injuries, tours, move-ins, move-outs, and outreach to identify areas of opportunity and suggested plans for improvement to ensure market competitiveness. - Fostered and promoted strategic partnerships with community members and industry professionals to ensure resident retention and consistently building a solid business pipeline.- Partnered with key decision makers to assure the marketability, upkeep, attractiveness, effectiveness of internal communication, and utilization of marketing events across the community. - Curated strategic in-house marketing and sales training while embracing a culture of hospitality to promote the organization’s culture.

Family business that incorporated my love of Marketing, selling, and travel.

Partnered with board members and leaders at an accredited 4-year college and monastery to direct marketing, branding and event fundraising initiatives. Managed full control of; a $1MM budget, 75 personnel and volunteers. -Raised $15MM+ during development tenure. - Developed and implemented Grant Proposal Writing program and served as a subject matter expert for the college. - Chaired college’s 5-year strategic planning board to forecast future growth. - Project managed planning and implementation of Gulf South, a large-scale music event. - Acquired National Register of Historic Places designation; developed and coordinated Tour Docent program for historic property visitors.

Executive Assistant to Chairman and General Counsel of privately held, company and foundation with nearly $500 million in assets ◦Coordinated schedules for individuals participating in high-level meetings, including Board of Directors for The Howard Gilman Foundation, Chairman's personal meetings, and legal meetings. ◦Interfaced with high profile public and corporate individuals, including CEO’s of Fortune 500 companies, United States President, Vice President and Senators, and Entertainment Industry luminaries.◦Arranged all domestic and international travel itineraries for Chairman and family; tracked travel expenses and frequent flier miles.◦Liaison between Chairman and the company-owned White Oak Plantation and Conservation Center.◦Assisted the Chairman in his personal affairs.Legal◦ Supported the General Counsel and Assistant General Counsel in all corporate legal matters; prepared legal forms for real estate transactions, power of attorney, and other corporate documents.◦Liaison to Investment Banks to facilitate the successful $300 million sale of the Gilman Paper Company; prepared materials for meetings.◦ Assisted in maintaining the legal library, managed relationships with outside counsel, organizing legal documents/corporate papers, filing and storage of current and closed legal files; performed legal research for in-house legal team and outside counsel.Howard Gilman Foundation◦ Supported activities of The Howard Gilman Foundation; actively participated in conference scheduling and planning.◦Liaison between Chairman, who is also a Foundation Board member, corporate and major not-for-profit groups; Interfaced with sponsoring groups and White Oak staff.◦Received and reviewed grant proposals received by Chairman.

EA to CEO of fortune 500 company; liaison to top level professional, politicians, celebrities; great attention to detail; managed correspondence, travel and daily schedules for CEO; people person with a "can-do" attitude and positive outlook; legal background.

B.A., Theatre + Communications; Biology Minor

Major, Biology