Kitt Rho M. Email & Phone Number

New Zealand

Dubai, United Arab Emirates

Dubai, United Arab Emirates

Dubai, United Arab Emirates

• Develop strategies, implement campaigns and optimize the digital performance marketing channels of The Coffee Souq (paid search, shopping campaigns, digital growth channels, SEO) to drive traffic, engagement, and retention Increase brand awareness, improve brand image and perception and manage the brand's online reputation. • Manage all marketing communications for The Coffee Souq Creating and monitoring a wide variety of email marketing campaigns • Ensuring design and layouts of… Show more • Develop strategies, implement campaigns and optimize the digital performance marketing channels of The Coffee Souq (paid search, shopping campaigns, digital growth channels, SEO) to drive traffic, engagement, and retention Increase brand awareness, improve brand image and perception and manage the brand's online reputation. • Manage all marketing communications for The Coffee Souq Creating and monitoring a wide variety of email marketing campaigns • Ensuring design and layouts of emails are optimized, user and mobile-friendly. Proofreading key messaging in and out of email templates Create and publish appealing and compelling graphic assets, videos, and written content to post on Social Media (Facebook, Instagram, Linkedin, etc.) • Design, build and maintain a social media presence. Drive traffic to the eCommerce website through our online channels and offline marketing campaigns. • Track, report and analyze website analytics and marketing campaigns Research and implement search engine optimization recommendations • Ensure all pages on our eCommerce website are fully up to date, optimized, and appealing to visitors • Assist the sales teams by ensuring all creative assets are created with the objectives and customer in mind • Brainstorms new and creative growth strategies through digital marketing • Gather data, create reports, and share insights on the eCommerce website activities - online customer behavior, website sales reports, etc.• Work with the development team to ensure SEO best practices are properly implemented on newly developed code• Work with the content team to drive SEO in content creation and content programming• Recommend changes to website architecture, content, linking, and other factors to improve SEO. Show less

Dubai, United Arab Emirates

• Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in search campaigns• Track, report, and analyze website analytics and PPC initiatives and campaigns• Manage campaign expenses, staying on budget, estimating monthly costs, and reconciling discrepancies.• Optimize copy and landing pages for search engine marketing• Perform ongoing keyword discovery, expansion and optimization• Research and implement search… Show more • Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in search campaigns• Track, report, and analyze website analytics and PPC initiatives and campaigns• Manage campaign expenses, staying on budget, estimating monthly costs, and reconciling discrepancies.• Optimize copy and landing pages for search engine marketing• Perform ongoing keyword discovery, expansion and optimization• Research and implement search engine optimization recommendations• Research and analyze competitor advertising links• Develop and implement link building strategy• Work with the development team to ensure SEO best practices are properly implemented on newly developed code• Work with editorial and marketing teams to drive SEO in content creation and content programming• Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.• Write blogs, SNS campaigns, and whitepapers. Upgrading website code, servers, and other areas to increase site and mobile speed• Monitor insights of social media campaigns (e.g. Facebook, Twitter, and Instagram). Manage Social Media Accounts (e.g. Facebook, Instagram, Twitter) Show less

Bachelor Of Science (B.S.), Information Technology

Bachelor'S Degree, Electrical, Electronics And Communications Engineering