Kivilcim Kayabali is a graduate of the Istanbul Faculty of Medicine. She has a longstanding interest in neuroscience. She has experience in the marketing and medical fields of pharmaceutical industry. In 1999 she founded PTMS, one of the leading consultancy and training companies in the Turkish healthcare industry, which provides 'tailor made' solutions. PTMS has developed unique training modules and conferences. She has been organising Turkey’s most prestigious digital health summit since 2011. Kıvılcım Kayabalı completed the Clinical Aromatherapy Training held at Bezmialem University in 2018 and the training programs of the Academy of Functional Medicine in 2019-2020. She is also a approved (Ministry of Health) hypnotherapy practitioner.