Jetto Kalavadakken Email and Phone Number
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Business Unit Lead and Head of Johannesburg Office with 6+ years of experience in digital marketing. Proven track record of success in growing businesses through strategic planning, operational excellence, and team development. Expertise in paid media channels, including display, search, social, and SEO.- Led the expansion of the Johannesburg office from 2 to 10 members while ensuring consistent profitability.- Successfully managed digital campaigns from start to finish, including strategy formulation, cross-channel implementation, budget planning, optimization, and analysis.- Explored emerging channels and focused on quality assurance, process optimization, and building lasting relationships with internal staff and clients.- Demonstrated adaptability and innovation by overseeing strategies aligned with paid and social initiatives, launching brands in competitive markets, and introducing reporting automation.- Managed teams, drove internal alignment, and fostered cross-functional collaboration for holistic success.- Maintained an unwavering focus on client satisfaction, strategic innovation, and operational excellence.I am a highly motivated and results-oriented professional with a passion for digital marketing. If you share these passions and are eager to explore new possibilities, I'd love to connect.
Plus27 Digital
View- Website:
- plus27digital.com
- Employees:
- 2
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Operations ManagerPlus27 DigitalGauteng, South Africa -
Business Unit LeaderTmi Collective Apr 2021 - PresentJohannesburg Metropolitan AreaAs the BUL I had to take over the operations of the floor and report everything to senior management and Exco. I successfully grew the team from two to ten members while maintaining the profitability of the Joburg office and the overarching agency. My responsibilities include overseeing a team that manages various paid media accounts, such as display, search, social, and SEO. Additionally, I am in charge of TMI's processes, tools, and training, and consistently looking for ways to improve work efficiency. Besides crafting detailed job descriptions across the agency, I also participate in recruitment efforts and foster personal growth through monthly performance appraisals. I also engage in digital pitches to secure new clients. I coordinate with teams to identify missed opportunities and formulate strategies that include various marketing channels (search, social, programmatic, SEO). Externally, I interpret client goals into internal KPIs, manage SLAs/contracts, enhance client satisfaction and build relationships. I am also part of the internal marketing team of tmi. Most recently my role involves productizing various digital services that can be offered to agencies and clients, from ideation to development (working with AdOps), to costings, to go-to-market strategy. -
Senior Account Manager / Team LeadTmi Collective Sep 2019 - Mar 2021Cape Town Area, South AfricaI led a team of five specialists in managing search, social, and display channels for clients in various industries. This included implementing and running a full digital marketing campaign for the clients involving multiple digital channels (strategy creation, cross channel implementation, budget planning, campaign optimisation, daily budget pacing, reporting, post campaign analysis). Ongoing research was conducted to find better channels and opportunities which had to be presented to clients with a strategy. I also did quality assurance for campaign builds (DV360, Search, Facebook, LinkedIn), billing, monthly forecasting and SLA, while prioritizing client satisfaction and relationship building. I streamlined internal and external processes. This included developing new procedures, training staff, and creating templates and checklists. I also provided weekly business reviews to senior management and the executive committee. These reviews included insights into client success across channels, as well as recommendations for improvement. I established strong relationships with partners such as media owners and representatives from Google & Facebook. Additionally, I participated in RFPs and client pitches. -
Seo Account ManagerThe Media Image Sa Apr 2018 - Aug 2019Cape Town Area, South AfricaI oversaw and implemented the SEO strategies of 4 significant clients which had to be aligned with the existing paid (google ads, programmatic) and social (Facebook & LinkedIn) initiatives. With the help of the various team leads, I also created digital strategies for clients incorporating multiple channels. I successfully launched a brand in the US market(website creation, content strategy, execution of search, social and SEO). I introduced Google data studio to the agency and helped automate reports. I developed training materials for internal tools and paid/earned media tools. These materials were used to onboard new staff and train internal staff members, as well as clients. The training materials helped improve the efficiency and effectiveness of the company's operations & client performance. I also researched potential tools and tech that were then presented back to tmi and clients that could help with various task automation. I contributed to RFPs and client acquisition strategies for the agency. -
Associate Team LeadDigital Matter Mar 2023 - Jun 2023 -
Seo Team LeaderBonline Limited Apr 2017 - Mar 2018Cape Town Area, South AfricaI managed a team of 6 SEO account managers and 1 search account manager, together we managed just over 450 UK clients. I was also part of the recruiting of new SEO members and training staff who were new to SEO. I ensured that other departments, such as the design, content writing, and customer support teams (comprised of about 12 employees), were informed of the most recent and effective SEO techniques that helped them sell SEO to more clients. My day to day activities included conducting SEO audits, creating and implementing SEO campaigns, and providing actionable insights through monthly reports that were automated using Google Data Studio. I also worked closely with the design and development team to make sure the websites were being built following the best practices of Google. I conducted research to find the best tools for the company to use internally. I also provided the Director of Operations alternatives for SEO and business tools and crafted business reports which were presented to the CEO on a monthly basis. -
Seo Account ManagerBonline Limited May 2016 - Mar 2017I managed the relationship with 100 UK clients where I managed their SEO strategy and implementations. I held client meetings on a monthly/weekly basis to report on performance. My day-to-day activities included doing competitor analysis, keyword research, on-page and off-page optimization, managing Google My Business listings, reporting and ensuring that all client KPIs were met. I designed real-time performance reports using Google Data Studio with the help of other tools such as a custom-built CMS, Google Analytics, Search Console, SemRush, and SERPbook. In collaboration with our devs, I helped the team leaders build up a customer database which we used to upsell SEO and found new clients. -
Digital Content ManagerNinety9Cents Nov 2015 - Apr 2016Cape Town Area, South AfricaI published content to Wigroup for Checkers and Shoprite's websites and mobile apps. I worked with the client directly to obtain content from their retail management system and assigned it to the relevant publishers. I was responsible for proofreading all content before publishing it to various platforms. -
Health And Safety OfficerLccc 2012 - 2014LesothoI was responsible for ensuring the health and safety of employees and visitors on a construction site. This includes conducting regular inspections, enforcing safety regulations, and providing training on safe work practices. I also worked on identifying and mitigating potential hazards and investigating accidents and near misses. -
ManagerJtech Computers (Pty) Ltd Jun 2008 - Jun 2012LesothoAs a manager at Jtech, I was the main point of contact between the company and its clients. My responsibilities included crafting and implementing clients marketing strategies. In addition, I would coordinate the relationship between teams to get the campaign running in a cost-efficient way. Other aspects of my role included sourcing new clients, lending a hand in maintaining stock and repairing desktops and laptops when necessary.
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Computer InstructorChrist The King High School Jun 2007 - Jun 2012LesothoI also taught introduction to IT and Microsoft Office suite to students in grade 8 to 12. My responsibilities also included ensuring the optimal performance of 40 PCs. I also created the quarterly exam timetables for the school from grade 8 - 12 and simplified the process of reporting for the students.
Jetto Kalavadakken Skills
Jetto Kalavadakken Education Details
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Honours In Strategic Brand Communication -
MancosaBachelors Of Business Administration -
NosaOccupational Risk Management In The Workplace
Frequently Asked Questions about Jetto Kalavadakken
What company does Jetto Kalavadakken work for?
Jetto Kalavadakken works for Plus27 Digital
What is Jetto Kalavadakken's role at the current company?
Jetto Kalavadakken's current role is Operations Manager.
What is Jetto Kalavadakken's email address?
Jetto Kalavadakken's email address is je****@****tal.com
What schools did Jetto Kalavadakken attend?
Jetto Kalavadakken attended Vega School Of Brand Leadership, Mancosa, Nosa.
What skills is Jetto Kalavadakken known for?
Jetto Kalavadakken has skills like Brand Management, Branding And Identity, Brand Development, Project Management, Apple Software, Microsoft Excel, Information Technology, Project Planning, Construction Management, Construction, Inspection, Construction Safety.
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Jetto Kalavadakken
Johannesburg
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