Kristina (Jovanović) Dragojlović Email & Phone Number

Serbia

United Kingdom

In the last year, I am mostly working on CRM and Blog Post Management activities• Influencer | Brand ambassador Management (reaching out, negotiation, email communication, organising dispatch and contracting, follow up, content production) • Email and social media communication (handling all new proposals and queries)• Affiliate marketing (reach out to potential affiliates, research, working on ShareASale platform) • Blog Post Management (content research and planning, publishing new blog posts in various languages, reporting)• Translation Process Management (handling translation procedures inside the company)• CRM - Klavyio (handling email planning and organisation, SOP setup, the translation process, giving various briefs, content production, email template production, establishing various email flows, team progress coordination, publishing and sending all emails and company announcements) • Research and strategy, brainstorming (marketing/business-related)• Project Management (organising team members to fulfil their part of the work for various tasks)• PR and link-building activities (sending PR queries, Research, negotiation with bloggers and online portals)• Social media management (content production and posting, other engagement activities) • Reporting activities (mostly Klavyio and Google Analytics related)

- Coordinating all marketing activities and new business proposals- Preparing weekly and monthly performance reports while using Google Analytics and Hubspot tools- Organising and updating content creation process and proofreading- Analysing user behaviour data, making reports and implementing actions based on data given- Landing page optimisation, A/B testing- Website online promotional campaigns organisation (content, design, setup)Platforms mostly used: Slack, Hubspot, Google Analytics, Monday, ahrefs

Belgrade

• Planning and implementation of marketing activities• Reporting and team management activities• Setting key performance indicators and measuring the results• Marketing strategy and goals establishment in line with company objectives• Nurturing client and advertising agencies relation• Coordinating marketing promotional and advertising campaigns• Overseeing the company’s marketing budget• Creation and publication of all marketing materials• Manage and improve lead generation campaigns, measuring results• Handling social media, public relation efforts, content marketing, advertising and emailmarketing campaigns.

Belgrade

• Project Management and execution of web, SEO/SEM, marketing database, email, social media and online advertising campaigns (media buying, Facebook, google, newsletter)• Organizing projects regarding website creation. Managing phases, different stakeholders, providing statuses and determinating deadlines• Measure and report performance of all digital marketing campaigns, optimization of user funnels and end-to-end customer experience across multiple channels, and assess against goals (ROI and KPIs)• Co-working and integrating with other departments (creative, copy, account)• Design, build and maintain social media strategies and presence and advertising campaigns (Facebook, Google AdWords and Newsletter marketing)• Identify trends and insights, brainstorm new and creative growth strategies• Website maintenance (Wordpress CMS)Clients: Delhaize Serbia (Maxi, Tempo, Shop&Go), Porsche SCG (Volkswagen, Audi, Seat, Porsche), Milšped, Weber Saint Gobain, OHB bank, Uporedi Uštedi

• Communication with clients and coordination with the inner team to provide maximum quality service• Coordination and implementation of brand awareness and sales online campaigns, digital marketing strategies and production projects through various platforms• Cooperating closely and manage content, advertising, design and development teams• Project Management and content creation for Web Site production projects – content creation, project planning, idea creation and implementation• Creating, copywriting, managing and reporting ad campaigns across various channels such as Google Adwords, Facebook ads and Newsletter marketing• Planning and supervising clients brand pages communication on social media channels (Facebook, Twitter, Instagram, Linkedin, Youtube)• Allocating and monitoring marketing budgets and timelines• Working in international company and working for regional projects with colleagues from other offices

Belgrade

Managing key clients and providing services of maximum quality to existing and potential clients together with my team members in the field of digital marketing.• Working on communication with clients and new acquisitions• Managing existing clients and providing maximum quality service• Actively participating in creating and conducting digital marketing campaigns• Project management from start to implementation in a defined period of time• Creating, copywriting and managing ads campaigns across various channels such as Google Adwords and Facebook ads, SEO support• Planning and supervising clients brand pages communication on social media channels (Facebook,Twitter, Instagram, Linkedin, Youtube)• Reporting on digital marketing campaigns• Leading brand awareness and sales campaigns through various platforms• Cooperating closely and project management of content, traffic, design, development teams• Allocating and monitoring marketing budgets• Market research and digital strategy creation• Project Management and content creation for Web Site production projects

Belgrade

• Client communication, budgeting, creating digital marketing strategies, campaigns and their implementation• Balancing the needs of clients, with the team ‘s availability and prioritizing projects• Setting project goals, creating a plan and assigning tasks and deadlines to individuals• Creation, planning and coordination of different online projects (applications) with the team and client• Defining project phases, timelines, task and team and client coordination

Belgrade

Internship:• Assisting marketing manager in everyday activities• Creating and analyzing trade market reports• Social Media channels communication• Being involved in strategy of price formation

Belgrade

Work in Unibrand was mostly based on activities such as:• Support in project management, from planning phase and during project realization• Communication with client in every phase of project realization• Tracking work of other teams involved in project realization (design & strategic team, subcontractors)• Gathering information (client Brief, prepress and design information)• Preparing project proposals• Market research and strategy implementation• Working on presentations for various clients• Collecting project proposals from subcontractors• Controlling execution (design team, subcontractors)• Creating client reports and administrative materials

Master'S Degree, Project Management

Bachelor, Management

Activities and Societies: AIESEC