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Consumer Products Division

Consumer Products Division

Consumer Products Division

Brand Finance for Maybelline, Garnier & Essie

Team Leader for go-to-market strategy and delivery analysis (+$2B Retail Sales) at North America Duracell. Divestiture transition leader for Accounts Receivable & Credit Management.-Finance leader for with responsibilities for delivering the current year financial targets, analysis and launch of commercial initiatives and base business programs (Holiday & Weather Preparedness).-Lead all future pricing strategy and in-market execution.-Leading multifunctional team implementing Accounts Receivable & Credit Management function for the new Duracell organization (post-divestiture from Procter & Gamble). -Marshaling internal and external stakeholders to design and deliver future Order-to-Cash SAP modules and an offshore service center. -Responsible for managing direct reports.

Responsible for the development and alignment of 1 and 5 year business plans including volume, sales, and profit targets (+$2B Retail Sales) with senior management at North America Duracell.-Developed North America Duracell’s 5 year Strategic Growth Plan in collaboration with multifunctional partners to continue brand’s year-over-year profitable growth.- Responsible for forecast and consolidation of NA’s full income statement. Delivered high quality forecasts with +/-2% quarterly accuracy including clear assessment of risks and opportunities, and led monthly reviews with senior leaders.-Partnered with multifunctional commercial team to ensure business plans will deliver against fiscal year volume, sales and profit goals. Validated and advised on whether new product initiatives, merchandising plans, and marketing investments would meet profitability objectives.-North America leader on P&G’s Corporate Forecast Simplification Team to develop and improve future capability.-Delivered +4% pts. sales growth over past two consecutive fiscal years and continued value share growth (+4 share pts./ +10% since FY 12/13).-Responsible for managing one direct report.

Responsible for North America Duracell initiative analysis and strategic planning across all segments (Alkaline, Rechargeable & Specialty Batteries).-Led financial analysis for all initiatives including the new premium product launch (Quantum) which doubled the segment and drove +4% pts. overall sales growth. -Delivered confidence in brand’s innovation commitment, a key enabler in securing exclusive new contracts. Responsible for financials of all new SKU introductions to ensure key success criteria met.-Led Hearing Aid Go-To-Market renewal, introduced new offering and optimized line-up. Updated pricing/promotion strategies which reduced decretive activity. Delivered +10% pts. yearly segment sales growth.-Responsible for yearly Control Self-Assessment, training and ensuring robust controls in place for marketing spend.

Responsible for driving out non-value added supply chain costs and ensuring product initiatives met financial goals on North America Fabric Care business (Downy, Gain & Bounce).-Led over a dozen value-returning initiatives, including new product launches (Downy Unstopables and Gain Dryer Bar), restages (Downy Simple Pleasures), and optimization programs. -Delivered 5% savings in raw and packing materials for Liquid Fabric Enhancers (Downy & Gain) over one year via reduction in non-consumer noticeable costs. -Eliminated +$1M in costs by partnering with Market Research to optimize Fabric Care’s customization and display program via the determination of ROIs, velocity and scrap generation per vehicle. -Executed siting and sourcing options study for new product launches to identify scale and cost efficiencies.

Responsible for the largest, most complex Transportation & Warehousing forecast (+$300M, North America Fabric Care) within P&G.-Led forecast with +/-1% quarterly forecast accuracy across eleven complex supply chains within network of four manufacturing sites and two regional distribution centers. -Delivered 10% year-over-year Transportation & Warehousing total cost reduction via optimization of pallet program, reducing unnecessary inter-site freight, implementation of controls on refund remittance for cross- border duties and leading overall loss-analyses with multi-functional partners.-Responsible for Quarterly & Year-End Non-Performing Inventory (NPI) Accruals and implementation of new NPI process, delivered a 50% reduction in overall losses over two years. -Completed siting & sourcing competitive intelligence.

Hired into a newly created role within the North America market responsible for internal value creation metrics, economic analyses and internal and external intelligence gathering to support senior leadership.-Pioneered new internal value creation metrics aiding in corporate focus to move Sales Team from a volume to profit based mindset. -Developed and implemented analytical tool that identified the ideal product mix for maximizing internal profit at each category/retailer combination.-Responsible for tracking Regional Business Units’ performance and financial results roll-up, and led corporate initiative tracking, external market analysis and monthly product mix reporting.-Authored U.S. Economic Indicator reporting provided to all executive leadership.

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