Katja Kolinke Email & Phone Number

Munich, Bavaria, Germany

Munich, Bavaria, Germany

SCRUM Zertifizierung: Professional Scrum Master I (PSM I), Professional Agile Leadership (PAL I)

München

Munich, Bavaria, Germany

Aufbau und Führung eines verlags- und abteilungsübergreifenden Online Vertriebsteams mit einem zielgerichteten Endkundenfokus.Weiterentwicklung der Zusammenarbeit mit allen e-Commerce Key Account Kunden, zum Beispiel Amazon, Apple und Thalia eBooks. Verantwortlich für mehr als 25% des Verlagsumsatzes mit jährlich relevanten Steigerungsraten. Als zentrale Online Ansprechpartnerin in der Vertriebsabteilung maßgeblich daran beteiligt, unter anderem die Optimierung des Metadaten Managements, die Verbesserung der internen Prozesse, den Aufbau eines Online Vertriebscontrollings sowie die Zusammenarbeit mit allen relevanten Abteilungen zu etablieren und voranzutreiben. Innerhalb des Amazon Teams der Holtzbrinck Gruppe an zahlreichen verlagsübergreifenden e-Commerce Projekten beteiligt; unter anderem verantwortlich für die konzernweite Querschnittfunktion „Vertrieblich gesteuertes Metadaten Management und „Entwicklung eines Vertriebscontrollings mit aussagekräftigen KPIs zur zielgerichteten Vertriebssteuerung“.Built and lead a cross-functionall online sales team with a targeted end-customer focus.Further developed the cooperation with all e-commerce key account customers, for example Amazon, Apple and Thalia eBooks. Responsible for more than 25% of the publisher's sales with relevant annual growth rates. As the central online contact in the sales department, significantly involved in driving the optimization of metadata management, the improvement of internal processes, the development of online sales controlling as well as the cooperation with all relevant departments. Involved in numerous cross-publishing projects within the Holtzbrinck Amazon team; responsible for group-wide functions such as "Sales-driven Metadata Management" and "Evaluation and implementation of meaningful KPIs for a targeted sales management".

Munich Area, Germany

Key Account Manager for our relevant online customers such as Amazon; new customer aquisition;Development of a short- and longterm strategy for the collaboration with our customers; includes the evaluation of relevant triggers and the implementation of solutions for the optimum way of generating end-customer focussed product presentations and the best sales support;Set-up and management of an interdisciplinary online team to build-up online knowledge and to implement the necessary processes within the organisation; change management;Development and optimisation of our category management activities with relevant customers.

Munich Area, Germany

Responsible for the companies business development projects such as development and implementation of a retail category management concept, development of a customer and product database, optimisation of the companies product development and production process, optimisation of all efforts regarding the companies market and competitive analysis efforts;Member of the strategic management team; developed mid- and longterm strategy for the company to actively face the changing world towards "e" and in general; included the definition of short- and midterm measurements to approach the strategy in a managed, sustainable and goal-oriented manner.

Munich Area, Germany

Responsible for the overall marketing strategy and its implementation for the Health Sciences product portfolio consisting of books, journals, and e-products.

Evaluated existing and developing markets; supported the management team in developing strategic and administrative solutions for the German-speaking market.

Munich Area, Germany

Responsible for the development of business opportunities for and sales of integrated e-learning solutions in private, public, and academic institutions.

London, United Kingdom

Responsible for marketing the textbook and new media products to the academic markets.

San Francisco Bay Area

Berlin Area, Germany

Berlin Area, Germany

Professional Scrum Master I (Psm I), Professional Agile Leadership (Pal I)

PSM I: https://www.scrum.org/certificates/919249 PAL 1: https://www.scrum.org/certificates/931329

Gs1 Category Management Schulung

Elsevier European Management & Leadership Program

Ihk Abschluss Zur Sortimentsbuchhändlerin, Sortimentsbuchhändlerin