Karim Lamrabtine
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Karim Lamrabtine Email & Phone Number

East Asia Vice-President of Industry and Process Automation at Schneider Electric
Location: Bangkok, Bangkok City, Thailand 9 work roles 5 schools
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Current company
Role
East Asia Vice-President of Industry and Process Automation
Location
Bangkok, Bangkok City, Thailand
Company size

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Karim Lamrabtine is listed as East Asia Vice-President of Industry and Process Automation at Schneider Electric, a company with 86059 employees, based in Bangkok, Bangkok City, Thailand. AeroLeads shows a matched LinkedIn profile for Karim Lamrabtine.

Karim Lamrabtine previously worked as East Asia Vice-President of Industry & Process Automation at Schneider Electric and Vice-President Industry Automation for Thailand, Myanmar, Laos cluster at Schneider Electric. Karim Lamrabtine holds Master'S Degree, Marketing from Kedge Business School.

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Schneider Electric

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Profile bio

About Karim Lamrabtine

Leading Schneider Electric's East Asia operations, my mandate encompasses unifying both transactional and project-based business activities to drive profitability and strategic transformations. Our team excels in managing end-to-end channel operations, from offer management, channel marketing, sales, and Partners management . Strategizing and swift operational execution has been instrumental in scaling our presence across diverse Industrial and Power utilities markets.The role capitalizes on commercial marketing acumen and sales strategy execution, ensuring robust market penetration for OEMs, System Integrators, and End-Users.At the helm, I am leveraging holistic approach to integrate strategy within our operational executions. I aim to catalyzed top and bottom-line growth through sales strategies and transformative channel partnerships. Championing Schneider Electric's commitment to digital and sustainability for both Industry automation and Energy management activities.

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Schneider Electric
Schneider Electric
East Asia Vice-President of Industry and Process Automation
Bangkok, TH
Employees
86059
AeroLeads page
9 roles

Karim Lamrabtine work experience

A career timeline built from the work history available for this profile.

East Asia Vice-President Of Industry And Process Automation

Bangkok, TH

East Asia Vice-President Of Industry & Process Automation

Current

Bangkok City, Thailand

  • Led the integration of transactional and project for Electrification with energy management and Digitization with automation and software for East Asia.
  • Managed P&L for diverse channels including End-Users, OEM, System Integrators, and Distribution.
  • Implemented strategic initiatives to drive business growth and enhance operational efficiency in the region.
Feb 2024 - Present

Vice-President Industry Automation For Thailand, Myanmar, Laos Cluster

Bangkok City, Thailand

Aug 2020 - Oct 2024

Industry Automation Channel Director For East Asia & Japan Clusters

South East Asia Zone, Based In Bangkok Thailand

Being accountable for distribution channel sell-out, set sales strategies, execute channel transformation with global programs within SEA zone. Build and shape distributors landscape to cover and saturate geographies with Industry Automation Basket serving OEM SI and End User customers.

Jul 2019 - 2021

Global Marketing Head & Competency Center Head

Shanghai City, China

Part of Merge and Aquisition team, for a new business, I was leading the integration within SE while Starting & developing medium voltage Drive business & lead integration & transformation General Management: Direct 3 teams; including startegic planning, annual business planning, departmental budget preparation, salary administration & talent management.

Jan 2012 - 2019

Global Product Marketing Manager

Paris Area, France

Achieve product lines growth in Building & WWW, new Offer Launches, Execute 4P’sProduct: 2 Best in class product lines, 400 ref portfolio, Product launch, life cycle managementPlace: HVAC & Water WW (SI, End Users, OEM) worldwidePrice: Mark-down price management, cost reduction, forecastingPromotion: Creating tools for the decision-making, community.

Jan 2010 - Jan 2012

Toshiba Brand Marketing Manager

Nagoya, Aichi, Japan

Set-up Marketing performance recovery program, Increase offer profitability- Training program: Boost product manager’s efficiency: Cost & price mgt,marketing fundamentals,competition analysis)- Pilot performance: Set-up product line Dashboard, report on Offer perfromance (profitability, evolution)- Corrective actions: Price repositioning, cost reduction.

Jan 2008 - Jan 2010

Industry Sales Representative

Nantes Area, France

Develop new prospect & product sales- Sales: Achieve Telemecanic sales on new prospects ( LV electrical protection,Motor starter)Price administration: Price administration via distributor, customer portfolio (50% End User, 50%OEM)- Prospection: Prospection activities, customer visits, build customer portfolioCommercial animation: Organize regular.

Jan 2007 - Jan 2008

Distribution/Retail Sale Represenative

Saturate Distributor channel with Stock-In actions: Commercial devlopment: Distributor Incentive plan for competition substitution (Sonepar,Rexel, Comptoir Elbeuvien)Product Portfolio: LV transfromer, Electronic Power supply.

Jan 2006 - 2007
Team & coworkers

Colleagues at Schneider Electric

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5 education records

Karim Lamrabtine education

Mba, International Business

Former ESCT Business School which became KEDGE, exclusively dedicated for engineer profile completing their education with Top Business.

International Grade In Physics, Physics

Activities and Societies: Research in Piezocomponent Physics.

FAQ

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What company does Karim Lamrabtine work for?

Karim Lamrabtine works for Schneider Electric.

What is Karim Lamrabtine's role at Schneider Electric?

Karim Lamrabtine is listed as East Asia Vice-President of Industry and Process Automation at Schneider Electric.

Where is Karim Lamrabtine based?

Karim Lamrabtine is based in Bangkok, Bangkok City, Thailand while working with Schneider Electric.

What companies has Karim Lamrabtine worked for?

Karim Lamrabtine has worked for Schneider Electric and Toshiba Corporation Japan.

Who are Karim Lamrabtine's colleagues at Schneider Electric?

Karim Lamrabtine's colleagues at Schneider Electric include Evgeniy Politov, Liz Klein Paquola, Drishti Singh, Luis Galera, and Satish Kottapalli.

How can I contact Karim Lamrabtine?

You can use AeroLeads to view verified contact signals for Karim Lamrabtine at Schneider Electric, including work email, phone, and LinkedIn data when available.

What schools did Karim Lamrabtine attend?

Karim Lamrabtine holds Master'S Degree, Marketing from Kedge Business School.

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