Alarica IT-startup/Wholesale/Distribution/Import/Export Alarica B2B-marketplace for shoes and accessory manufacturers; building export soles for Unisole shoes. Consumer goods industry, ITwww.alarica.euhttp://unisole.shoes A corporate startup created to test several business hypotheses about the possibility of exporting Ukrainian-made footwear products. Functions: creating and running a project from scratch. Negotiations with venture funds, winning the Startup Battle. More details in the portfolio: https://is.gd/tA1vt4 . Digital marketing, sales (CRM). Development of the marketplace project, development of the TOR for Software Department.

Uklon https://uklon.com.ua IT software development, transportationA service to call a taxi Functions: study and detailed segmentation of target audiences. Launch of the service in Lviv, Tbilisi, Odessa. Conducting ATL and BTL advertising campaigns. Creating a positive brand image in the eyes of target audiences, crisis, and GR communications, increasing the percentage of exports (the number of cars serving orders). Building a multi-level digital promotion system (ads+SMM+SERM+ E-mail marketing) aimed at: - taxi call; - application installation; - return of departed customers; - the development of common loyalty to the brand; - recruitment of new drivers.

LOT, group of companies IT - software/hardware development Hardware and software complexes www.lotgroup.eu www.lotteam.com Functions: Market research, target audience segmentation, pricing for each type of product. creation of a system of promotion/sales of “heavy” hardware and software systems in the CIS and foreign markets (fare payment systems, access control systems, transport monitoring, and management systems). Organization of participation in international exhibitions, attracting leads to them. Inbound marketing, implementing CRM for the Sales Department; building a purchase funnel and providing it with marketing materials at each stage.

Conglomerate Corporation Valentin-Invest Energetics and Energy resources Mining, chemical industry, heavy machineryhttps://goo.gl/kjaE8P Functions: management of the corporate marketing policy: entering new products into chain retail (aerosol products), search for new markets (energy coal, sales of mining equipment). Building a personal brand of the head of the corporation in the eyes of the target audience; prevention of public dissatisfaction with the activities of the corporation; building and controlling the image of the corporation in the media. Holding elections in the Verkhovna Rada of Ukraine.

Scorto Corporation IT software development, FinTech Functions: Market analysis, target audience segmentation. Building the company's B2B brand in the FSU markets. Competitive intelligence. Search for the resellers and work with them. Development of licensing policy. Development of affiliate programs. Participation in specialized conferences and exhibitions. Opening new representative offices. Working with regulatory and public authorities. As COO: creating a group of companies from scratch; promotion and active sales of products/services to the markets. Organization of the software developmentprocess. Creating new product concepts for companies.https://goo.gl/h1Ukg3 | https://goo.gl/CvaoAj | https://goo.gl/okxrqu | https://scorto.com | https://www.alyuda.com

Functions: the issue of a corporate newsletter. Preventing customer dissatisfaction. Conflict management. Working on the network image. Development of an advertising strategy. Development and implementation of loyalty programs. The organization, planning and conducting BTL-actions. Creation of a corporate style of the network. Development and implementation of POS-materials, promotional merchandise.

Media holding: newspaper “Pyatnitsa”, radio “Novaya volna”, radio “50” Media https://goo.gl/J6rBmd https://goo.gl/8pCVFmFunctions: writing and editing articles for the newspaper, conducting editorial work. Release of a radio program.