Katharina Andersen Email & Phone Number

Copenhagen Area, Capital Region, Denmark

Greater New York City Area

Denmark, Copenhagen

Being a part of one of the biggest media agency in the world gave me the opportunity to work with widely different digital campaigns and strategies. This made the work much more interesting and challenging! As a Digital Campaign Manager my main responsible included preparation, implementation and management of digital media campaigns. My daily work was characterized by working in different systems and platforms such as DoubleClick, Google Adwords, Atlas, Facebook Business Manager, Linkedin and Twitter. At the same time, I was in close contact with mediavendors and clients in order to ensure a streamlined process and the best possible outcome.Clients: Microsoft, Arla, Cocio, GM (Opel) and Saether.

As part of buzzanova, I was responsible for the planning and execution of digital campaigns, which include the following tasks and responsibilities: - Planning and coordinating digital campaigns- Creative idea generation - Customer and influencers relationship management- Business Development (optimization of products, processes, communications) - Performance measurement and reportingI handled very different cases and brands across the Nordic Influencer Markets. The brands involved L'Oreal, Lego, Huawei, FDM, Starbucks, Matas, HBO, COOP etc. http://buzzanova.com/

During my internship at MEC, my primary task was to assist customer related projects such as: - Preparation of market analysis (competitors, customers, end users etc.) - Preparation of presentations and pitches- Statistical tasks in Excel