Kevin Luo Email & Phone Number

Medfield, Ma, Us

-Set omni-channel communications strategy-Created strategy and schedule for product offering-Reached new demographic reach to increase list size by 20%

Needham, Massachusetts, United States

-Designed retention strategy focused around brand trust and industry education. By focusing on building a strong relationships, our customers stuck with us instead of going through a credit carousal with competitors.-Drafted hyper personalized campaigns around email and a newly built content hub to increase website engagement and increase touchpoint opportunities-Lead fall holiday product launch and achieving major goal of reducing native box skips-Created launch communications for… Show more -Designed retention strategy focused around brand trust and industry education. By focusing on building a strong relationships, our customers stuck with us instead of going through a credit carousal with competitors.-Drafted hyper personalized campaigns around email and a newly built content hub to increase website engagement and increase touchpoint opportunities-Lead fall holiday product launch and achieving major goal of reducing native box skips-Created launch communications for 3 new product lines and new mobile app-Managed Email and SMS channels pushing forward modernizing campaigns and messaging Show less

- Sole manager of marketing automation (Marketing Cloud) - Lead paid search and social teams- Search for and implement new marketing platforms- Optimize performance of 20+ media affiliates- Manage marketing budget of over $11 million- Assist in SEO efforts and creation of new company website

- Create and own entire paid search campaigns across multiple platforms- Manage the performance for over 20+ media affiliates- Help create marketing foundation

Burlington

-Build and maintain Client base-Sales