• Responsible for large, centralized Category Leadership team charged with developing space management processes and tools to drive category growth.• Developed Category Leadership workforce requirements across multiple regions to identify opportunities to centralize shelf projects while improving effectiveness and efficiency of the team. • Developed and managed Account Prioritization survey and matrix for SEP to ensure appropriate account coverage and system alignment utilizing time and capacity system to provide visibility to all resources.• Provided expertise and council for field Category resources to achieve and exceed key customer space and assortment requirements, acting as a center of Space Management and Assortment analytical excellence for Anheuser Busch• Developed and implemented efficiencies within the managed team that have increased total space work by 41% while maintaining headcount at or below previous levels.• Manage assessment and forecast of $13 Million Category Leadership budgets.

• Responsible for successfully re-organizing and leading a global team of inside sales and strategic account employees for a $230 million business into a responsive, focused, aggressive team resulting in 20% productivity improvement in the first year.• Recruited and trained international staff in standard US business practices, pricing agreements, sales quoting, and communication.• Developed innovative, pro-active project quoting system utilizing cost effective international employees locating over $1.1 million quotable products, closing more than 15% in the first year.• Implemented service metrics and key performance indicators to measure productivity and quote impact.• Increased on time delivery metrics by 10% to Tier 1 OEM accounts through implementation of standardized review and monitoring program handled by global strategic accounts team.

• Defined strategies and product requirements, directed launches, and managed P&Ls for 14 product lines representing $56 million in revenue.• Developed and executed marketing campaigns that contributed to 19% annual revenue growth.• Created and managed product strategy roadmaps based on market requirements.• Managed product line, including forecast, engineering improvements, cost reduction efforts, pricing, and gross margin for North American market.• Developed and conducted training to customers and internal teams on new product lines.• Interacted with design, and electrical engineers along with business development teams for development of new products.

• Developed and implemented category management marketing campaign resulting in 25% growth in stock position of targeted distributor and 23% increase in sales. • Directed and coordinated two-day consultative selling course targeted at sales force to identify opportunities and overcome objections for innovative technology new product launch.• Launched nationwide technical marketing campaign to promote safety in the workplace coordinating internal resources, contracted technical presenters and industry partners to drive electrical safety message through industry. Financially self-sustaining events resulted in qualified leads for sales force and spread electrical safety message.• Led market research, voice of customer and stage gate preparation for newly created services and online sales business generating first year sales of $350,000.• Successfully launched industry first recycling program generating incremental revenue of $45,000 from sales of recycle displays units and metal recovery.