I teach consumer Brand Managers how to be effective and efficient brand champions, resulting in greater retention, stronger business performance, and faster development of future business leaders.Example topics found in our training workshops, courses and membership programs:STRATEGY & PLANNING• How to Write a Strategic Plan• Competitive Brand Positioning• How to Write a Line Review• Best Practices in Business Landscape Analysis• Brand Finance (P&L 101)MEDIA & COMMUNICATIONS• How to Write a Marketing Plan• How to Write a Creative Brief & Give Useful Feedback• Media Planning Fundamentals• Core Components of BrandingRESEARCH & INNOVATION• Innovation Process Fundamentals• Writing Winning Product Concepts• Conducting Successful Ideations• How to Generate Power Claims• Research Methods 101 & Innovation ApplicationDuring my 20 years as a CPG Brand & Innovation Director and as SVP Head of Strategy at a global brand strategy and innovation consulting firm, I helped create billions in new value for companies through winning strategic plans, new product innovation, and compelling marketing campaigns. A trained educator, I've taught in classrooms, workshops, conferences and boardrooms.I created brand strategies, innovation, and training sessions for numerous clients including Scotts Miracle-Gro, P&G, Kraft Heinz, Kimberly-Clark, Sephora, Rare Beauty, Gorilla Brands, Bolthouse Farms, Ubisoft, Formica, Premier Nutrition, Paycor, and the IU Kelley School of Business.Other specialties include:Brand Strategy and Marketing Plan DevelopmentStrategic Plan and Vision DevelopmentCustom Workshop DesignCustomer Research & Competitive AnalysisPortfolio Strategy & ArchitectureDomain Expansion, Target Expansion & Category Entry StrategyProduct & Service Pipeline IdeationConcept Development & OptimizationC-Suite & Customer PresentationRaising silly young boys...Playing the drums...