President
CurrentManagement Consulting- Organizational Change Management- Training & Certification- Process EngineerMarketing Consulting- Social Media Strategy & Execution - Social Media Training- Content Strategy- Platform Strategy- Community / Engagement- Brand Journalism- Campaign Development & Activation- Marketing AnalyticsClient: The Coupon Bureau- Performed Go To Market analysis and developed plans for how to build company infrastructure to meet anticipated growth demands.- Placed key KMC staff in executive positions: President, CMO and Chief-of-Staff / Controller.- Raised next round of capital. Client: AT&T- Trained 2000+ AT&T employees on the power of personal branding and social media.- Onsite manager of four consultants covering two SBU’s (Global Marketing; Business Solutions) and all branded AT&T social media handles.- Tested new social media platforms and capabilities, such as live streaming. Developed training guides and rollout to internal and external stakeholders. - Campaigns: Agility Is, Byron Nelson, Final Four, SxSW, Pebble Beach, Networking Exchange Blog, Biz Circle, Small Biz Expo and Mobile World Congress.- Interviews: AT&T executives, Chris Gardner (Pursuit of Happyness), Ramon Ray, Susan Solovic, Mark Cuban, Guy Kawasaki, Brian Fanzo, Bonin Bough, Ted Rubin, Jim Tobin and more. Client: Ben E. Keith - Built, designed and launched a digital media strategy initiative focused on the craft beer industry, including website, social media platforms, offline, and blog called Hoppiness Delivered (www.hoppinessdelivered.com). - Built communication plans, content strategies, and social media guides.