* Defining projects strategy and roadmap with head of label in alignment with company goals and market trends and needs,* Collaborating with A&R, Digital, New Business, Finance, Sales and Creation departments, * Working with A&R department to ensure vision for each project is translated into the marketing plan for that project,* Working as facilitator with other departments to come up with a strong overall marketing plan and makes sure that they have the assets and materials they need for each project,* Responsible for keeping project timelines and delivering marketing decks, one sheets, product sticker copy and additional assets as needed including advertising assets and copy.* Creating and managing long range planning for album releases from inception of the project through the life of the project,* Acting as the label point person for artists and/or management, * Regularly interface with artist/management on all aspects of commercial release plan and marketing strategy to ensure the success of the project.* Primary communicator of relevant information of assigned releases to all concerned parties,* Providing onsite support for conferences, artist promo trips, music videos, live sessions, special events, and showcases,* Analyzing audience behaviors and preferences to inform marketing strategies,* Initiating and lead regular project meetings with internal and external team members,* Coordinating press, radio and TV promotors in relation to the project,* Liaising with live agents, promoters to develop an effective live plot,* Coordinating and facilitating digital / physical releases, setting up releases and ensuring logistical release processes run smoothly and effectively including physical manufacturing and distribution and DSP deliveries and pitching,* Organizing, coordinating, and energizing the different parts of effective release campaigns, inspiring campaign teams to work enthusiastically.

* Leading the creative direction, vision, conceptualization and execution for Artists and Island Records Polska,* Collaborating closely with graphic designers, video editors, videoclips directors, makeup artists, stylist to conceptualize, design, and execute creative projects,* Developing and implement innovative and effective creative strategies that drive digital ads awareness and engagement,* Concepting and/or preparing singles covers, ads materials, graphic side of presentations, Island Records Polska merch design,* Work in collaboration with cross-functional partners, including artists and/or managers, Digital team to define opportunities, develop concepts, and bring ideas to life.

* Scheduling, monitoring and optimising digital advertising campaigns using Meta Business Manager, Google Ads and TikTok Business Manager* Working closely with the Creation team (videoeditors, graphic designers) to develop creative direction of promoting single concerts, tours and owned venues,* Creating and reviewing email marketing campaigns in CRM tools,* Copywriting - writing official statements from the agency, presentations and the voice of the brand* Creating and implementing of the communication strategies for Praga Centrum & Lato Na Pradze (2020-2021),* Managing crisis communication during the pandemic,Head of Creation & Social Media Tours:* sanah #NoSoryTour* sanah Kolońska i Szlugi Tour* Natalia Przybysz MTV Unplugged* Mery Spolsky Live ACT

* Creating, planning, and executing omnichannel digital marketing campaigns to drive consumer awareness, acquisition, and engagement,* Strategising and implementing of social media strategies for festival,* Building audits and reports regarding social media, digital campaigns and influencers reach,* Creating and reviewing email marketing campaigns in CRM tools,* Creator of the concept promoting the 2021 edition with Michał Kempa, Kayah, Ralph Kaminski, Mery Spolsky, Mrozu,* Liaising with internal and external teams to manage over 100 influencers, develop creative, and marry messaging with the most relevant audiences,* Close strategic cooperation with ticket offices and partners, sponsors and subcontractors at the festival site.

* Setting up and managing digital campaigns (Google Ads, Meta Business Manager, TikTok Business Manager),* Driving campaign optimization by testing new techniques, analyzing performance data, and shifting resources to top performing campaign elements, across paid media or other marketing efforts,* Regular communication with clients, providing progress updates and presenting results,* Supporting CEE Project Manager in creating and implementing strategies for priority artists.Projects ex.Kylie Minogue | Lenny Kravitz | Luke Evans | Dido | Avril Lavigne | 5 Seconds of Summer | Katie Melua | Eurovision Representatives: UK ('20, '21), Spain ('22) | Duran Duran | Maxwell | RY X | Roisin Murphy | Slash | The Cranberries | The Prodigy | The Driver Era

- Rep Link of the Growth Circle (Sales & Marketing),- creating and implementing marketing & digital strategies, - budget planning of marketing activities,- cooperation with external trainers & partners,- assisting in determining the direction of the company's development,- preparing valuations and reports.

- creating and implementing strategies for all social media channels in Poland and in the region,- coordinating of the online media buying process and recommending of activities in this area,- managing of fanpages & profiles in all social media channels owned by SMEPoland,- managing paid campaigns in social media in Poland and the region,- creating online content (graphic and video) for SMEPoland social media channels and for the partners,- preparing valuations and reports,- Eurovision 2018: creating & implementing the strategy for the Polish representants, GROMEE & Lukas Meijer. Shooting and editing vlogs, creating online campaigns,- supporting Product Managers during the process of creating the artist's image.

- planning & posting activities for SMEP Social Media channels,- creating graphic & video content for posts and online campaigns,- elaborating plans of dedicated campaigns & social communication strategy based on SMEP & artists social channels (a.o. David Bowie, Alicia Keys, Pentatonix, Little Mix, Robbie Williams, James Arthur),- running Facebook and Google AdWords campaigns, - recommending activities to undertake in the field of social media to selected local artists,- coordinating LinkFire platform in SMEP,- creating playlists for FILTR in streaming services,- participating in promo visit, interviews and concerts of local and international artists, obtaining & creating content to be used at SMEP social media channels.

- supporting the work of International Marketing Department (coordinating online marketing campaigns),- supporting the work of Promotion Department (TV promotion of local & international artists),- preparing press releases for local media, - creating releases reports for digital partners,- participating & organizing promo visits of international artists, coordinating interviews.

- managing website content,- coordinating work of editorial office, - elaborating plans of PR & marketing campaigns, - planning strategies of site development.

- preparing website text content in Polish & English,- coordinating translations into German and Italian, - preparing and editing newsletters,- hosting PierreRiu blog,- coordinating buzz marketing agency,- supporting PR & Social Media Manager and Business Development Manager.