Biopharmaceutical Marketing professional with 20+ years of diverse experience in brand strategy, new product commercialization, and product portfolio management in oncology and rare diseases. MD and MBA, specializing in short-term and long-term planning and market strategy to achieve organizational goals and business objectives. Product Marketing | Product Planning | Head of Marketing | Pipeline CommercializationEmail: Evgeny.Kobin@gmail.comLeads global launch plan development, coordinating all milestones, ensuring successful commercial launch, and market approvals, adhering to guidelines and regulatory laws. Strong project management skills across cross-functional teams, providing strategic leadership and accountability for teams’ critical success. Drives innovative ideas in support of product portfolio, tracking product performance, and communicating status updates to senior leadership. Collaborates with teams for supply planning and business deliverables. Communicates effectively, managing internal and external stakeholder expectations. Passion for bringing new treatments to patients in need. CORE COMPETENCIES: • Biotech & Pharmaceutical Commercial Marketing • Brand Strategy & Planning• New Product Launch • Market Research & Analysis• Product Performance & KPIs• Cross-Functional Team Management• Stakeholder Relationship Management• Rare Diseases• Oncology & NeurologyACCOMPLISHMENTS:~ Led global strategy evolution for $365M rare disease brand with oversight for tactical plan development and pull through with 20% year over year revenue growth~ Aligned large cross-functional matrix organizations and built global product strategy and launch roadmaps for six brands~ Managed geographical prioritization and expansions for $2.5B Factor VIII product portfolio resulting in 20% annual business growth