Jacob Badenhorst Email & Phone Number

Dallas, Texas, United States

Newway Insight is a market research company that uses state-of-the-art technology to understand consumer preferences so profoundly we can predict the products and services they will choose. We use this AI-powered capability to simulate the impact of any changes, improvements, and innovations that your business might bring to the market. We can simulate the market impact of almost any scenario:• Changing your customer value proposition• Adding product or service features• Price… Show more Newway Insight is a market research company that uses state-of-the-art technology to understand consumer preferences so profoundly we can predict the products and services they will choose. We use this AI-powered capability to simulate the impact of any changes, improvements, and innovations that your business might bring to the market. We can simulate the market impact of almost any scenario:• Changing your customer value proposition• Adding product or service features• Price increase or decrease• Brand and marketing message positioningWe can help you make the right business and marketing decisions by predicting the outcome in the market. With our proprietary research process, we can help you make business decisions that will grow your market share, increase your profitability, strengthen your competitive advantage, and build long-lasting relationships with your customers. Show less

Started working for Consulta straight out of University. Left Consulta from 2005 to March 2007 to speculate in other venture businesses. The experience of leaving, and then returning to the same place gave me a different perspective on life, my career and success.

Centurion

As Head of Customised Solutions my job required custom designing programmes for a wide array of businesses that support developing a differentiated business and marketing strategy and ensure growth. My role included:- Business development- Market research methodology specialist- Advanced analytics- Specialist market research insights- Marketing strategy specialist insight- Business decisions informed by market research

South Africa

In my role as General Manager Customised Solution, I developed and implemented a large-scale Customer Satisfaction program for a multi-National corporate client, covering 10 countries, 60+ business units, and spanning management levels from front-line staff to the head-office balanced scorecard

Cape Town

Senior data analyst

Master’S Degree, Marketing Management, Business Strategy

Honours Degree, Marketing Management

Bachelor Of Commerce - Bcom, Business, Management, Marketing, And Related Support Services

Matric, School