Koen Coopmans Email & Phone Number

Amsterdam, Noord-Holland, Nederland

Amsterdam En Omgeving

Responsible for excellence regarding the MediaMarkt Brand and Campaign marketing in the Benelux. Focused on the concepting of brand and sales campaigns, the total media planning and the overall brand and campaign strategy, with tight deadlines and high value output. Including lead contact with the media and creative agency, alignment with internal stakeholders across all business domains and function levels, responsibility of the Brand, Media and Campaign marketing budget and managing a team of Brand, Media and Campaign leads and executives all on a Benelux level

Rotterdam, Zuid-Holland, Nederland

Responsible for excellence regarding the MediaMarkt Brand and Campaign marketing in the Netherlands. Focused on the concepting and execution of brand and sales campaigns, the total media planning and the overall brand and campaign strategy, with tight deadlines and high value output. Including main contact with the media and creative agency, alignment with internal stakeholders across all business domains and function levels, responsibility of the Brand, Media and Campaign marketing budget and managing a team of Brand, Media and Campaign executives

Rotterdam, Zuid-Holland, Nederland

Responsible for excellence regarding the MediaMarkt Campaign marketing in the Netherlands. Focused on the concepting and execution of sales campaigns (such as 'Black Friday' and 'BTW weg ermee'), the total media planning and the overall campaign strategy, with tight deadlines and high value output. Including contact with the media and creative agency, alignment with internal stakeholders across all business domains and function levels, and responsibility of the Media and Campaign marketing budget

Amsterdam En Omgeving, Nederland

Responsible for managing all AVM (television, online video and radio) as well as Digital (Display, social) campaigns and for creating short and long term holistic mediaplans for several national and multinational clients.

Amsterdam En Omgeving, Nederland

Responsible for managing television, online video and radio campaigns. Includes the buying process, daily optimization and evaluation of the campaign for several national and multinational clients, as well as financial reporting, competitive market analysis and strategic plans.

Nassaukade Rotterdam

Supporting the Brand Building managers of Becel. Such as in implementing and improving the Becel Blend Bar project in Retail and Events, and consumer research about the possible home delivery of Becel ProActiv

Graduate research about the result of priming emotions to the intention of saving for a financial buffer.

Rotterdam En Omgeving, Nederland

Teamleader in the hospitality at Feyenoord Rotterdam and festivals, such as Parkpop, Rotterdam Unlimeted, etc.

Rotterdam En Omgeving, Nederland

A HBO graduate research about brand profiles based on the archetypes of Jung , with the problemdefenition: Can the different brand profiles be divided into business profiles, and what type of personal and communication matches the brand profiles. Graded with the figure 7.7.Reference to research: http://www.marketingtribune.nl/b2b/weblog/2015/09/wil-het-mooiste-meisje-van-de-klas-zijn/index.xml

Rotterdam En Omgeving, Nederland

Supporting the recruitment, planning and contact with clients.

Master'S Degree, Economic And Consumer Psychology (Msc), 7,5

A Master with the focus on the application of psychology in everyday life. Incl. Consumer behaviour, Marketing and Media

Toegepaste Psychologie: Minor Pre-Universitaire (Pum), 7.0

Bachelor Of Applied Science (Basc), Toegepaste Psychologie (Applied Psychology), 7.1

A study in which the focus is placed on the application of psychology in everyday life . This involves the psychological skills : Advising.

Atheneum (Ng), Middelbaar Onderwijs

Incl. extra vakken: Filosofie en Aardrijkskunde.