Vasu Kohli Email & Phone Number

Jammu & Kashmir, India

Managed and optimized editorial calendars to ensure the timely and effective delivery of content.Implemented SEO best practices and data-driven insights to enhance content performance and drive higher search engine rankings.Spearheaded the development and execution of content strategies that resulted in a substantial growth in website traffic by 136.36%.Directed social media campaigns that increased brand engagement and visibility across various platforms.Continuously monitoring and analyzing the performance of content, using metrics such astracking, engagement and audience feedback, to formulate future content strategies.Carrying out market research, inclusive of competitor analysis and consumerbehaviour.Implementing data-driven SEO strategies, content optimization, and social mediacampaigns to boost website traffic.

Managing and mentoring junior editorial staff and remote writers.Building dynamic & flexible email templates, content, & CTAs for various in-houseprojects.Commissioning, editing and publishing articles, recipes, videos and other content that is relevantand engaging to the company's target audience.Sourcing and developing relationships with food experts, chefs and other industry professionalsto contribute content and provide expertise.

Mohali District, India

Created and optimized engaging content for blogs, landing pages, and infographics, leading to improved SEO and user engagement.Applied keyword research and SEO techniques to enhance content visibility and relevance.Worked closely with design and marketing teams to align content with strategic objectives and maximize impact.

Chandigarh, India

Developed a range of content including blogs, social media posts, and radio ad scripts, contributing to the overall content strategy.Created radio ad scripts to promote various brands.Superintend an entrepreneurial event named ‘Game Changers’.Assisted in maintaining content calendars and ensuring consistency in content delivery.

Bachelor Of Engineering - Be

Bachelor Of Engineering, Computer Engineering