Koi Hernandez Email & Phone Number

Washington, District Of Columbia, United States

As a consultant, I have worked with global companies across healthcare, finance, life sciences, and technology, delivering intuitive, user-centered solutions that drive efficiency and innovation. From establishing Design Systems for an investment bank to transforming marketplaces for a pharmaceutical company, I've consistently delivered impactful results. My work with top tech companies has revitalized internal platforms, improved user satisfaction, and set new standards for future development—all through a collaborative, human-centered design approach.My achievements include:• Transformed short-term contracts into long-term engagements through strong delivery and close collaboration with client stakeholders.• Spearheaded the creation of a mature design system for a global banking institution, streamlining digital interfaces and enhancing user experience.• Pioneered the design of a comprehensive marketplace for a leading pharmaceutical retailer, optimizing user journeys and boosting online engagements.

Through this endeavor, I identified a key opportunity to create a database that connects and highlights Asian & Pacific Islander creatives within the design industry. About APIWho.Design:API (Asian & Pacific Islanders) Who Design is a living and growing directory that features API creatives in the design industry. This site draws inspiration by Latinxs Who Design and Blacks Who Design. Our mission is to highlight the breadth of talent within the API population, inspire new designers, connect with fellow APIs, share experiences, and help with the discovery of fresh talent for expanding teams.

Alexandria, Virginia, United States

I guide students through foundational design courses as well as the User Experience 15 and 28-week long program. I assist students in attaining a deeper understanding of design, UX/UI, and human-centered design principles. I utilize my subject matter expertise of design software such as Figma, Sketch, and Adobe XD to help them develop their skills. One of my key accomplishments includes:• I mentor 10 students, managing my time between meeting with them once or twice a week, and providing feedback on their projects.

Washington D.C. Metro Area

I develop human-centered design solutions that allow partnered startups and internal business units to meet end-user needs. In this role, I utilize leading-edge UX/UI trends to enhance encounters and resolve complex issues. I collaborate with cross-functional teams, such as Product Managers, Engineers, and UX Researchers, to create innovative products and services that align with AARP's target demographic. I utilize learnings from market research to tailor designs to users' needs and determine methods to reach goals. I facilitate workshops and design sprints to generate ideas and propel usability testing. I champion human-centered design practices and creativity by facilitating workshops and design sprints for internal staff and external organizations (such as startups) to generate tailored ideas for the user. My Graphic Design background allows me to mentor and direct creative teams to establish a strategy and produce visuals for AARP's Design Thinking training collateral in alignment with company standards. My achievements include:• Ideated and tested a caregiver minimum viable product (MVP), now the framework for all AARP community pages.• Key player in the development of AARP's Design Thinking practice.• Utilized human-centered and user experience design practices to effectively redesign a mobile event cart.• Developed an MVP that assisted divorced women to find resources to guide them through the divorce process.• Integral player on AARP Innovation Labs team voted one of the best places for workplace innovators in 2020.• Led a workshop during DC Startup Week (2020) on cognitive biases and how they impede creativity.

Washington D.C. Metro Area

In this position, I ideated mockups and designed engaging graphics, data visualizations, and presentations that translated the department's vision on multiple devices. I strategized end-to-end project lifecycles, researching needs, and analyzing data to ensure timely completion. I collaborated with cross-functional teams to create wireframes for website layouts to demonstrate key UI/UX elements. My achievements include:• Owned the ideation and design of the department's internal training portal, CSN University.

Alexandria, Virginia

I generated content for printed materials to achieve business goals and maximize return on investment (ROI). I also concepted marketing presentations for the sales team to drive awareness of products and services.

Washington D.C. Metro Area

Cranbury, New Jersey