Kevin Olson Email & Phone Number

Chicago, Illinois, United States

Google Analytics - Web TaggingGoogle Tag Manager ExpertProgrammatic Campaign Set up and OptimizationPaid Search Keyword Research, Account Set up, Conversion TrackingPaid Social Account Set up, Conversion Tracking, & Campaign OptimizationSEO knowledge and best practices.

Chicago, Illinois, United States

Greater Chicago Area

Greater Chicago Area

• Follows creative rotations instructions, tests and instructs relevant parties on implementation of tags/code to ensure integrity of the media plan• Maintains QA and documentation for all aspects of the campaign: creative, URLs, Alt text, and pixels• Collects technical specs from sites: creative, pixels,and deadlines• Works closely with technology vendors (research, verification, Video ad servers)• Identifies recurring issues and alerting team to possible solutions.•… Show more • Follows creative rotations instructions, tests and instructs relevant parties on implementation of tags/code to ensure integrity of the media plan• Maintains QA and documentation for all aspects of the campaign: creative, URLs, Alt text, and pixels• Collects technical specs from sites: creative, pixels,and deadlines• Works closely with technology vendors (research, verification, Video ad servers)• Identifies recurring issues and alerting team to possible solutions.• Proficient in Microsoft Excel and DoubleClick Campaign Manager(third-party ad server)• Keeps up to date on industry news and innovations within the digital advertising landscape Show less

Greater Chicago Area

• Schedule and launch interactive advertising campaigns in a timely and accurate manner, using an ad serving platform within technical specifications.• Ensure creative is to spec and does not contain errors.• Modify HTML and 3rd party tags to ensure ad server compatibility; test and verify tags.• Own and manage special projects related to the ongoing maintenance of a continually changing advertising climate.• Assist teammates as needed with scheduling and troubleshooting… Show more • Schedule and launch interactive advertising campaigns in a timely and accurate manner, using an ad serving platform within technical specifications.• Ensure creative is to spec and does not contain errors.• Modify HTML and 3rd party tags to ensure ad server compatibility; test and verify tags.• Own and manage special projects related to the ongoing maintenance of a continually changing advertising climate.• Assist teammates as needed with scheduling and troubleshooting campaigns that affect tracking, implementation, or reporting.• Proactively investigate issues (delivery discrepancies, billing disputes, technical issues, etc.) with clients, agencies, third-party platforms, and/or internal parties and provide resolutions to these issues.• Process creative changes and Change Orders.• Address day-to-day questions from other internal teams. • A strong understanding of the online advertising industry, ad serving technologies, campaign metrics (CPM, CPC, CPA) and optimization strategies• Knowledge of CRM software (Salesforce.com), OperativeOne, and Google DFP, DoubleClick Digital Marketing Show less

Greater Chicago Area

• Prioritize multiple assignments with a high degree of accuracy, and function quickly in a fast paced, deadline oriented environment.• Provide pre and post-sales support by ordering, reserving, delivering and reporting on advertising units or campaigns that have been sold.• Secure and process ad creative, verify the ad specs, among other details associated with the successful launch of an online ad campaign.• Optimize campaigns to enhance performance.• Assist with billing… Show more • Prioritize multiple assignments with a high degree of accuracy, and function quickly in a fast paced, deadline oriented environment.• Provide pre and post-sales support by ordering, reserving, delivering and reporting on advertising units or campaigns that have been sold.• Secure and process ad creative, verify the ad specs, among other details associated with the successful launch of an online ad campaign.• Optimize campaigns to enhance performance.• Assist with billing issues and support collection efforts.• Execute change requests and revisions to online ad campaigns in a timely fashion to meet deadlines.• Handle aspects of customer service including anticipating the customer’s needs, building relationships, and exceeding the customer’s expectations.• Ability to trouble shoot ad serving problems and effectively communicate solutions. Show less

Greater Chicago Area

• Welcomed visitors by greeting them, in person or on the telephone; answering or referring inquiries.• Directed incoming telephone calls to appropriate departments.• Data entry