Thomas Kolster

Thomas Kolster Email and Phone Number

Senior Director and Head of Commercial Functions, Digital Services @ Danfoss
Copenhagen, DK
Thomas Kolster's Location
Copenhagen Municipality, Capital Region of Denmark, Denmark, Denmark
Thomas Kolster's Contact Details

Thomas Kolster personal email

n/a

Thomas Kolster phone numbers

About Thomas Kolster

IoT and business transformation strategist with 12+ years experience. I have global management experience from large and innovative BTB brands where I have been an active part in the business transformation over the past eight years.Currently I lead the Service Innovation organization in the Danfoss Cooling segment where we are building the future digital service portfolio enabled by Industrial Internet of Things (IIoT). Key projects include defining and building solutions new digital services as well as driving culture and mindset change of the entire organization towards a commercial service business.Having worked in traditional sales and marketing I navigate in the interface between technology and customer centric digital product development so I understand how to translate business and customer needs into technical specifications. I have an open leadership style where clear communication and performance expectations are key.I am passionate about IoT, digitalization and ebusiness and have advised companies/individuals as well as delivering keynotes on the topic.

Thomas Kolster's Current Company Details
Danfoss

Danfoss

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Senior Director and Head of Commercial Functions, Digital Services
Copenhagen, DK
Website:
danfoss.com
Employees:
22229
Thomas Kolster Work Experience Details
  • Danfoss
    Senior Director And Head Of Commercial Functions, Digital Services
    Danfoss
    Copenhagen, Dk
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  • Danfoss
    Head Of Commercial Functions, Digital Services
    Danfoss Mar 2022 - Present
    Nordborg, Dk
    Leading the global commercial team consisting of both managers and individual contributors within "Sales", "Business Development", Customer Success", "Strategy & Portfolio" and "Partnerships" in Danfoss Digital Services.- Part of Business Leadership Team- Significant yoy sales growth and geographical expansion- Establishment of new SaaS capabilities: Customer Success, Revenue Operations, Strategic Partnerships
    View
  • Danfoss
    Head Of Service Innovation
    Danfoss Jan 2019 - Mar 2022
    Nordborg, Dk
    - Functional leadership (Budget and performance responsibility) of the Service Innovation organization and activities- IoT value capture and implementation- Design and Development of new digital services enabled by IoT and cloud solutions- New service business development and business model innovation- IoT & Service M&A and partnerships- Establishing a new data science function allowing fast prototyping of advanced analytics solutions
    View
  • Danfoss
    Head Of Digital Transformation
    Danfoss Mar 2017 - Dec 2018
    Nordborg, Dk
    - Digital business transformation (advisor to the leadership board)- Functional leadership (Budget and performance responsibility) of the Digital transformation organization and activities - Core engine and customer experience applications - Customer experience innovation- e-commerce, Product selection, system calculation applications etc.- Design and Implementation of chat-bot, AR, computer vision and similar technologies to augment the customer experience
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  • Danfoss
    Director Design & Creation
    Danfoss Jul 2016 - Feb 2017
    Nordborg, Dk
    - Digital business transformation (advisor to the leadership board)- Functional leadership (Budget and performance responsibility) of 3 global departments: Platforms, Concepts&Content and Operations with a total of ~35 marketing professionals - Delivering the omnichannel customer experience- Ensuring the right technology ecosystem to deliver the customer experience- Development of new customer facing products (self service tools, calculation and specification tools etc.) from a lean, minimum viable product approach.- Growth hacking and performance marketing tactics to ensure efficient inbound marketing and conversion performance
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  • Danfoss
    Digital Marketing Manager
    Danfoss Feb 2014 - Jun 2016
    Nordborg, Dk
    - Global Head of Digital Marketing for Danfoss Cooling. Leading the global digital marketing and infrastructure team with 11 direct reports.- Develop team of highly engaged individuals and managers to function as global center of excellence within key digital functions aiming to be best in class globally within Industrial BTB.- Aligning Digital strategies with business objectives supporting growth and profitability targets.- Development of digital customer experience vision and strategy including implementation and prioritization of tactics to reach and engage customers and key opinion leaders through all digital channels as well as omni channel.- Development and setup of Content Marketing and editorial concept in the matrix organization to create engaging and relevant content for digital touchpoints.- Spearheading the digital transformation in the Global and regional Marketing Communication organizations to develop the right digital culture and digital tools/systems- Responsibility for setting ambitious goals and prioritizing the global digital budget ensuring optimized ROI- Overseeing the conceptualization and development of key software and applications for customers.
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  • Danfoss
    Digital Marketing Manager
    Danfoss Jun 2013 - Feb 2014
    Nordborg, Dk
    Head of Digital Marketing in Danfoss Automatic Controls business unit.Consolidation of digital marketing efforts and development of digital and omni channel strategies.
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  • Coastzone A/S
    Board Member
    Coastzone A/S Jun 2021 - Present
    Stilling, Skanderborg, Dk
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  • Danish E-Commerce Awards / E-Handelsprisen
    Jury Member
    Danish E-Commerce Awards / E-Handelsprisen 2016 - 2022
  • Danish Digital Awards
    Jury Member
    Danish Digital Awards 2016 - Apr 2020
  • The Ramp
    Founder
    The Ramp Apr 2017 - Dec 2019
    Copenhagen K, Sjælland, Dk
    Digital Innovation Hub and Customer Experience Builder for Danfoss.
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  • 3M
    Pim Project Leader - Europe, Mea
    3M Oct 2011 - May 2013
    St Paul, Mn, Us
    Leading the deployment of Global Product Information Management across Europe and MEA within the Electronic and Energy Business Group.Responsibilities include:Collaboration with multiple stakeholders (IT, Business, management and external partners)Define strategy and deployment plans for new digital platformsContent strategy developmentBusiness process developmentOrganisation developmentImprovement of website visitor satisfactionImprovement of online contentImprovement of online lead generation
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  • 3M
    E-Business Leader, Nordic Region
    3M Mar 2011 - Dec 2012
    St Paul, Mn, Us
    Digital touchpoint strategy and development of digital sales and marketing activities.Responsibilities include:Optimization of all online touchpointsSEO (search engine optimization) and PPC (Pay Per Click)User expereinceContent strategyDevelopment of new online solutions/touchpointsSocial Media marketingPersuasion architectureWeb Analytics (Webtrends)KPI trackingCollaboration with external partners and ITOnline conversion / lead generation
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  • 3M
    Nordic Product Manager
    3M Jan 2010 - Mar 2011
    St Paul, Mn, Us
    Product marketing responsible in the Nordic region including total product profitability.E-business strategy development. Optimization of websites with local E-marketing coordinators and local IT. Online customer experience and customer buying behaviour analysis. Responsibilities unclude:NPI (New Product Introduction)Market anaylsisCompetitor analysisMarcom planning
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  • 3M
    Product Manager
    3M Nov 2007 - Dec 2009
    St Paul, Mn, Us
    Product marketing managementPricing strategyCustomer Relationship Management and contract negotiationOnline marketing, website management, SEO/PPC, email marketing
    View
  • Cappa Vin
    Marketing Coordinator
    Cappa Vin Aug 2005 - Oct 2007
    e-commerce and Digital Marketing StrategyDevelopment and launch of e-commerce platform
  • Prospectus Marketing
    Marketing Consultant
    Prospectus Marketing Jul 2004 - Aug 2005
    Online Marketing Activities (SEO, Display Advertising, Email marketing)Market analysisCustomer segmentationCommunication strategy

Thomas Kolster Skills

Digital Marketing Marketing Management Online Marketing Strategy Product Marketing Marketing Strategy Product Management Business Strategy Competitive Analysis Strategic Communications E Commerce Market Analysis Seo B2b Marketing Social Media Marketing Web Project Management Leadership Product Information Management Marketing Email Marketing Six Sigma Customer Experience Product Development E Business Sharepoint Competitive Intelligence Webtrends Analytics Google Analytics Product Launch B2b Management International Sales Endeca Sem Microsoft Excel Persona Segmentation Analytics

Thomas Kolster Education Details

  • Copenhagen Business School
    Copenhagen Business School
    Management And Marketing
  • Århus Erhvervsakademi
    Århus Erhvervsakademi
    Marketing Economy And Statistics

Frequently Asked Questions about Thomas Kolster

What company does Thomas Kolster work for?

Thomas Kolster works for Danfoss

What is Thomas Kolster's role at the current company?

Thomas Kolster's current role is Senior Director and Head of Commercial Functions, Digital Services.

What is Thomas Kolster's email address?

Thomas Kolster's email address is ko****@****dens.dk

What is Thomas Kolster's direct phone number?

Thomas Kolster's direct phone number is +45748*****

What schools did Thomas Kolster attend?

Thomas Kolster attended Copenhagen Business School, Århus Erhvervsakademi.

What skills is Thomas Kolster known for?

Thomas Kolster has skills like Digital Marketing, Marketing Management, Online Marketing, Strategy, Product Marketing, Marketing Strategy, Product Management, Business Strategy, Competitive Analysis, Strategic Communications, E Commerce, Market Analysis.

Who are Thomas Kolster's colleagues?

Thomas Kolster's colleagues are Christian Barth, 曾华鹏, Dilok Pananonda, Nathan Lord, Keith Baughman, Eng Teck Seoh, 常连合.

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