This is an incredible opportunity to lead a dynamic team dedicated to driving customer-centric strategies and delivering exceptional CRM solutions.

2-Day B2B Marketing Course Tutor

Part of the founding team launching a NEW revolutionary beauty tech product to the market https://celf.beauty/

As a part of the leadership team at Pure360 I am responsible for the go to market segmentation, positioning, demand generation, customer retention and growth programmes, product launches, content creation and direction of the marketing department. The focus is on business growth through supporting marketing strategies that are fully aligned to the customer lifecycle and reflective of buying behaviours.I have been responsible for changing the relationship between marketing and the rest of the business functions, enabling us to drive change throughout the business. Some of the achievements have been:-Re-alignment of market segmentation and target marketCreation and market positioning of the Pure360 Maturity ModelCreation and market positioning of the Pure360 Marketing Suite Re-brand of all productsImplementation and roll out of full customer nurture programmes and Customer Workshops “Pure Progression”Full content plan aligned to all stages of the buying cycleImplementation of Marketing Automation and lead scoring technology Leader position on G2 Email Marketing Grids _ No1 Gartner Digital MarketsI am also a marketing thought leader and speaker. Notable talks include :- Technology For Marketing; eCommerce Expo, Marketing Week and Smart Insights Summit. I am available for speaking opportunities

Proud to be a judge again this year at the DMA Awards 2018. This time I will be judging the Travel Category.

I am the Portsmouth Manager for MNC. The Mumpreneurs Networking Club helps women in business all over the nation. Our monthly meetings are a great way for small business owners to get to know other small businesses in their area. With a monthly meeting, and access to social media networks our members are able to raise their profile in all MNC areas, where they can make long term relationships with potential clients, suppliers and business peers. I will be bringing together small businesses across Portsmouth and other surrounding areas to help mentor them, connect them to other businesses and help grow revenues.. For small businesses networking is not only a great way to ensure your finger is on the pulse, but to also increase leads and be part of the community.Connect, grow and learn with MNC.With over 10,000 visits through our doors across the UK, MNC is taking the UK by storm. Come along to find out why on the 27th January 2015 (10.30 – 12pm), for our FREE launch event at the Queens Hotel, Clarence Parade, Southsea, PO5 3LJ . Please contact me if you would like to attend.

My responsibilities are agency growth, through client retention, implementing new services and improving internal systems.

With over 12 years in digital marketing I bring a wealth of knowledge, expertise and best practice to the Profusion portfolio of clients including HSBC, M&S Money, First Direct, and Carphone Warehouse etc.My responsibilities include growing clients email and digital marketing communications strategies to meet their business objectives. This includes email audits, email welcome program strategies, lifecycle audits, segmentation analysis, creative reviews, engagement analysis and planning. I am also responsible for driving innovation, by staying abreast of the “curve”/digital trends and identifying unique opportunities and challenges that affect clients.I also lead the visioning and development of the solutions we present to our customers and prospects. Along with these responsibilities I also work with the Email Marketing Council at the DMA.

I am a member of the central management team and play a business-critical role in supporting particularly the Sales and Client Development function. My primary objective is to deliver and manage internal and external marketing campaigns aimed at existing customers and prospects.I fully contribute to the commercial development of the business, working with the board recommending strategic direction, developing relationships with third parties and stakeholders as appropriate.I develop quarterly focused Marketing and Communications plans to include tactics that support the overall business strategies and objectives that develops the growth of the business, including customer retention.I also help drive the business forward via the creation of compelling business cases and implementing lead generation initiatives. I am the Profusion thought leader, advising on digital marketing developments and best practice. I develop thought leading whitepapers, blog and newsletter articles that help engage clients and prospects with the brand. I have also rebranded Mailtrack as Profusion, this includes the re-positioning of the company, the change of the logo, website, communication strategy and products and services offered to clients and prospects.I am the driver for new partnership relationships – partnerships that I have implemented include Return Path – Certification, Mailbox Monitor and Campaign Preview; Bazaarvoice – Products and Integration; Eyetracking Solutions; Inbound Email Management; Limus Engagement Analysis; Social Media Monitoring.I consult and work alongside Account Directors/Sales Manager to help develop client strategies ensuring Email Marketing best practice.I also volunteer at the DMA Email Marketing Council, Best Practice Hub.

In this position I was responsible for the management, growth, development and strategic direction of the media sales team, that sell across the various media platforms (Email, Postal, SMS, Online, Search), and also the intelligent creation and execution of aquisition marketing activities.The key focus was to spearhead the team ensuring that independent, impartial, results driven solutions are offered to both agencies and clients.I was crucial in the development of the Mailtrack Media brand which grew from a team of two to a team of ten. The success was built on honest partnerships, great customer service, understanding of client requirements and results. This spearheaded Mailtrack Media to be the largest Independent Email List Broker in the UK.